Experience Mapping Practical - Description

WORKshop by Dominika Potuzakova Todays Agenda What we will do today 730 830 Lecture 830 845 Break 845 915 Sorting out the user findings 915 1015 Creating the Experience map amp finding opportunities ID: 796702 Download

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Experience Mapping Practical

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WORKshop. by Dominika Potuzakova. Today’s Agenda. What we will do today!. 7.30 – 8.30 Lecture. 8.30 – 8.45 Break. 8.45 – 9.15 Sorting out the user findings . 9.15 – 10.15 Creating the Experience map & finding opportunities.

Tags : map experience opportunities findings experience map findings opportunities user amp design principle flow process experiences users insights patient stakeholders
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Experience Mapping Practical






Presentation on theme: "Experience Mapping Practical"— Presentation transcript:

Slide1

Experience Mapping

Practical

WORKshop

by Dominika Potuzakova

Slide2

Today’s Agenda

What we will do today!

7.30 – 8.30 Lecture

8.30 – 8.45 Break

8.45 – 9.15 Sorting out the user findings

9.15 – 10.15 Creating the Experience map & finding opportunities

10.15 – 10.45 Presentation of the opportunities

Slide3

What is Experience Flow?

‘It's a design tool that helps in finding the new design and business opportunities for either an innovation or re-design’

Slide4

What can you use the Experience Flow for?

To map users' experiences

To understand the design context

To find the (re-)design opportunities

Slide5

Principles to follow when making the Experience Map

Slide6

Principle #1

It represents the experiences from multiple perspectives (e.g. patient,

family member, caregiver).

Slide7

Principle #2

It pays attention to the sequence of experiences.

Slide8

Principle #3

It focuses on the first person view, instead of the third person view.

Slide9

Principle #4

It has enough detail to represent the real insights, but it also requires enough overview to make it visually

engaging.

Slide10

Principle #5

It

combines past experiences with future possible

opportunities.

Slide11

Principle #6

In an ideal situation the representation is dynamic in order to be able to make adjustment during stakeholder workshops.

Slide12

Example of Creating the Experience Flow Model

Cancer Patient Use Case

Slide13

Final Visual Experience Map

Slide14

Experience Map user findings

Slide15

"Raw" Experience Map with user findings

Slide16

How do we start?

Slide17

#1 Target users and stakeholders

Slide18

Pacient

Rodina

Doktor

#1 Target users and stakeholders

Slide19

#2 Map process from user findings

Slide20

#2 Map process from user findings

Slide21

#2 Map process from user findings

Slide22

#

3

Match users' insights with the process

Patient's

comments

Slide23

Process of the oncology care

Patients' findings

#

3

Extrapolate the user experience

Slide24

#

4

Find the opportunities

Slide25

#

5

Describe your opportunity for (re-)design

Slide26

Procedure:

Select context/Create a goal (last week)

Interview Stakeholders

(last week, maybe this week if necessary)

Extrapolate findings & observations from the user research

Create an experience flow based on the findings & observations

Gain more insights if necessary/Fill in the gaps

Analyze the flow & spot the business & design opportunities

Present the map & opportunities & reflect on the workshops

Slide27

Contact me

Do you have any questions?

Contact me via:

dominika@domi-logic.com

Thank you