ISDS 4118 Tim Babco Allison Green Taylor Landry Tommy Wei Site Map Comparison We found our top 5 competitors to be Hayneedlecom Wayfaircom Houzzcom Frontgatecom Landscapingnetworkcom ID: 461609
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SC ProjectISDS 4118
Tim BabcoAllison GreenTaylor LandryTommy WeiSlide2
Site Map Comparison
We found our top 5 competitors to be: Hayneedle.com
Wayfair.com
Houzz.com
Frontgate.comLandscapingnetwork.comSlide3
What we propose
We propose that we shoppers choice adopts a new category for outdoor games Some example products that can be included in the category are:- ping pong tables- croquet sets- corn ball games- basketball goals-horse shoesSlide4
Why we chose this market
Is compatible to ultimate patioHas a large target marketIs a relevant categoryThe product we chose to display is Croquet setsCrochet sets had a large number of impressionsCrochet sets possessed a high ROI
Jaques Oxford Croquet set $964.99 Slide5
AdWords Croquet SetsSlide6
Other products Product Name & Stats
Croquet – 23.92 (ROI), $466.20 (AOV), $0.15 (CPC)Giant Chess Board Game – 22.91 (ROI), $625.15 (AOV), $0.21 (CPC)Sunken Trampoline – 22.69 (ROI), $1710.50 (AOV), $0.58 (CPC)Inflatable Twister – 16.44 (ROI), $2093.12 (AOV), $0.98 (CPC)Giant Jenga – 7.70 (ROI), $150.05 (AOV), $0.15 (CPC)Table Tennis – 6.57 (ROI), $366.94 (AOV), $0.43 (CPC)
Darts – 0.32 (ROI), $53.44 (AOV), $1.30 (CPC)Slide7
Sample Ad CampaignSlide8
Any Questions?
AA