Revisiting STREMII An application of social media crisis communication during Hurricane Matthew AGENDA Introductions Review of STREMII Model Feedback amp New Applications STREMII Model Updated ID: 1020934
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1. Margaret Stewart & Cory YoungRevisiting STREMII: An application of social media crisis communication during Hurricane Matthew
2. AGENDAIntroductionsReview of STREMII ModelFeedback & New Applications STREMII Model UpdatedReferencesQuestions?
3. Review of STREMII Model: Six Elements
4. Feedback & New ApplicationsFrom Pedagogical Application ReviewsHurricane Matthew Examples
5. STREMII Model Updated
6. ReferencesCoombs, W.T. (2014). Ongoing crisis communication: Planning, managing, and responding, (4th ed.). Thousand Oaks, CA: Sage Publications, Inc. Coombs, W.T. (2007). Protecting organization reputations during a crisis: The development and application of situational crisis communication theory. Corporate Reputation Review, 10(3), 163-176.Fink, S. (1986). Crisis management: Planning for the inevitable. New York: Amacom. Mitroff, I.I. (1994). Crisis management and environmentalism: A natural fit. California Management Review, 36(2), 101-113.Seeger, M.W., Sellnow, T.L., and Ulmer, R.R. (2003). Communication and organizational crisis. Westport, CT: Praeger.Seeger, M.W. (2006). Best practices in crisis communication: An expert panel process. Journal of Applied Communication Research, 34(3), 232-244.Stewart, M. C., & Gail Wilson, B. (2015). The dynamic role of social media during Hurricane #Sandy: An introduction of the STREMII model to weather the storm of the crisis lifecycle. Computers in Human Behavior, 54, 639-646.
7. Questions?m.c.stewart@unf.eduyoungc@ithaca.edu THANK YOU!