PPT-Price Discrimination and Pricing Strategy

Chapter 14 Outline Price Discrimination Price Discrimination is Common Is Price Discrimination Bad Tying and Bundling 2 Introduction The antiaids drug Combivir sells for 050pill in Africa and 1250pill in Europe . By . Siva Rama Krishna. Vuppala. Pricing Strategies . Price is one of the most important elements for both buyers and sellers and maintaining an appropriate balance between the two is a crucial element of retailing. . AGENDA. Backdrop. Transfer Price and Transfer Pricing. Indian TPR. Associated/Deemed Enterprises. International Transactions. Specified Domestic Transactions. Arm’s Length Price. Various Methods To Compute ALP. Outline. The optimal mark-up over cost. What is price discrimination?. Examples of price discrimination. When is price discrimination feasible?. First, second, and third degree price discrimination. Multinational pricing of autos. W. Neil Palmer. President & Principal Consultant. Neil.Palmer@pdci.ca . The Canadian Institute. Drug Pricing & Reimbursement in Canada. Toronto – June 4 & 5, 2013. 1. June 2013. Outline. 15. Copyright © 2016 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.. Identify three methods that firms use to set their prices.. Market Skimming. Market Skimming. High price, Low volumes. Skim the profit from the market. Suitable for products that have short life cycles or which will face competition at some point in the future (e.g. after a patent runs out). Price. . is the amount of money charged for a product or service. It is the sum of all the values that consumers give up in order to gain the benefits of having or using a product or service.. Price. Compare the alternative pricing strategies and explain when each strategy is most . appropriate.. Describe how prices are . quoted.. Identify the various pricing policy decisions marketers must . make.. 6. . December . 2017. Robert Bell and Jacob Kramer. 1. Robert Bell. Robert Bell is head of the EU & UK competition team at Bryan Cave with over 20 years of experience advising on complex competition and regulatory matters involving some of the leading cases before The Competition and Markets Authority, the European Commission and UK and European Courts.. Group 4. :. Katy Neely. Matt . Tevis. Hunter Pond. Andrew McDonald. Shelly Brown. The Sequence of Blue Ocean Strategy. Testing for Exceptional Utility. Phillips’ CD-I “Imagination Machine”. Buyer Utility Map. Learning Objectives. Learning Objective 15.1 . Identify three methods that firms use to set their prices.. Learning Objective 15.2. Describe the difference between an everyday low pricing (EDLP) strategy and a high/low strategy. . COST BASED PRICING. In the case of cost base pricing, a company arrives at a list price for the product by calculating its total costs and then adding a desire profit margin. The calculation for such cost include the following:. Dr.Anubha. Gupta. Faculty , S.S. in Commerce . Vikram. University. Useful for BBA(H)/B.COM(H)/M.COM and allied subject. . Concept of Pricing. Price is one of the most important variable in the marketing mix pricing respond quantity as money which can received by manufactures on behalf of good and services provided to consumer , for manufactures it is income but for consumer it is expenses.. Current WCO and international developments. 1. What is the issue for Customs?. Customs objective: . To verify whether a price has been influenced in a related-party transaction. Options: . Test values (difficult to use).