PPT-You , me and the audience:

what makes us go to the cinema Ian Christie wwwianchristieorg Cinema attendance in the European Union 20042013  provisional in millions estimated proforma calculations taking into account new member states. Audience members can react in many ways to media personae. The reaction/perspective will depend on a variety of factors. A few significant questions include. :. Does . the audience member treat the . What is an active audience. . ?. An active audience is one that actively engages with the text. They do not simply accept every media message. They question what they see and develop their own interpretation of a media product based on their . . Audience Theories. Any form of media has to be analysed on 3 levels:. . Production - Text - Audience. Therefore it is essential you refer to theories that explore the relationship between the audience, media texts and producers:. Measurement. Ratings and beyond. Audience measurement. One of the most significant forms of practical research is the measurement of audiences for electronic media content. Became a major issue when radio began carrying commercials. Need: Binder, SB text, and a highlighter. What is rhetoric?. Turn to page 65 in your SB text to find out! . Rhetoric. -The use of words to persuade either in writing or speech. Rhetorical Appeals. -Emotional, ethical, and logical appeals used to try to persuade an audience to agree with the writer or speaker. Analysis. Strategically Considering Your Target Populace. KNOW YOUR AUDIENCE. Knowing your audience—their . beliefs, attitudes, . age, education level, job functions, language and culture—is the single most . Assessment 2. Part 2 – Justifying your work. Task:. Using Microsoft Publisher you will create 2 magazine covers. Both covers will be for the same magazine; however each cover you make will have a different target audience. . Need: Binder, SB text, and a highlighter. What is rhetoric?. Turn to page 65 in your SB text to find out! . Rhetoric. -The use of words to persuade either in writing or speech. Rhetorical Appeals. -Emotional, ethical, and logical appeals used to try to persuade an audience to agree with the writer or speaker. Hypodermic needle, two-step flow, uses and gratifications, preferred readings and passive/active. Hypodermic Needle theory. Harold Lasswell in 1920s. . It is a linear model of communication (sender is the only one who sends the message and the receiver doesn’t give response or feedback).. Colin Jorgensen. Association of Arkansas Counties. Litigation Counsel. cjorgensen@arcounties.org. Your Speaker For This Hour. Your Speaker. For This Hour. Your Speaker. For This Hour. 1. Know Your Audience. Your Text Here. You can simply impress your audience and add a unique zing. . Your Text Here. You can simply impress your audience and add a unique zing. . Your Text Here. You can simply impress your audience and add a unique zing. . Genres offer comfort and reassurances and closing down of the complexities of life. Genre films work through cultural myths and fears by repetition, innovation and resolution. Genres feature a set of characteristics/ formulae which are recognised by audiences over time. Areas we’ll cover today. Philosophy of user-centered content. Structuring your content and navigation. Writing for the web. Writing about Elizabethtown College. Images and other Formatting. User-Centered Content. La gamme de thé MORPHEE vise toute générations recherchant le sommeil paisible tant désiré et non procuré par tout types de médicaments. Essentiellement composé de feuille de morphine, ce thé vous assurera d’un rétablissement digne d’un voyage sur .