PPT-Social Class and the media

Social and economic class All societies have been arranged hierarchically The US is no exception More uneven in wealth distribution than most industrialized capitalist societies but not as much so as developing nations. Goal Increase awareness for brand and products leading to increased sales Strategy Elevate customer service to support brand loyalty using Twitter Grow an audience through education leveraging YouTube Build a community of empowered consumers and bra These Social Media Principles should guide your participation in social media both personally as well as when you are acting in an official capacity on behalf of the Company It is critical we always remember who we are h more than 500 sparkling and Professional Learning Resource for Practitioners. Contents. Media Literacy . Social Media and US Elections. Social Media and Scottish Referendum. The Impact of Social . M. edia on Political . D. ebate. Abhimanyu. Shankhdhar. Table of contents. The facilitator……………………………………………………..3. Introduction . to social . media…………………………....... .. 4. Social media & business adoption………………………. Blurring the Boundaries in the Virtual World. Dr. Amy Thurlow. Dept. of Communication Studies. Mount Saint Vincent University. CCEPA Research Presentation. Introduction. What’s changing in the virtual classroom?. Innovation in the Skies. “A Multi-million Dollar IPOD. That Flies.” . –. Needed Grassroots Support from Day One. “. U.S. GOVERNMENT SAYS VIRGIN AMERICA UN-AMERICAN” – Dec. . 2006. “UNFAIRLY GROUNDED” – Dec 2006 . Social media: an overview. People choose to use social media. They form networks. They share messages. People choose social . media. Why do people choose media?. An audience ‘actively’ chooses media. What we will do. Boundaries/ethics are challenging to talk and think about.. The popularity of social media sites and their benefit.. The not so great things about social media.. Best Practices. Case Studies. Jason Pohl. July 15, 2016. Where we’re going. Introductions. How . it used to be. Why it’s better now. How journalists do journalism. How journalists use social media. How (good) PR folks use social media. Emma Jenkins. Kent Children’s University . Debbie Bird. CU Trust. The Children’s University’s sixth annual Conference. 2. nd. and 3. rd. December 2013. What is the CU message?. First impressions count. 2 ways to use. social media in your. interactive media plan:. Unpaid, ‘free’. Paid – buying actual ads on social. media sites. Success in Unpaid Social Media. Know when and how to find your audience. Adapted from Chapter 1. Of. Lei Tang and . Huan. Liu’s Book. 1. Chapter 1, . Community Detection and Mining in Social Media.  Lei Tang and Huan Liu, Morgan & Claypool, September, 2010. . Social Media: . Chapter 1. 1. Chapter. 1, . Community Detection and Mining in Social Media.  Lei Tang and Huan Liu, Morgan & Claypool, September, 2010. . Traditional Media. Broadcast Media: One-to-Many. Communication Media: One-to-One. Internet offers advantage . in sharing . info easily. Network effect. http://en.wikipedia.org/wiki/Network_effect. Metcalfe’s Law-. value of telecommunications network is proportional to the square of the number of users .