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Using a Web Storefront to Drive Sales of Configurable Produ Using a Web Storefront to Drive Sales of Configurable Produ

Using a Web Storefront to Drive Sales of Configurable Produ - PowerPoint Presentation

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Using a Web Storefront to Drive Sales of Configurable Produ - PPT Presentation

Frank Feustel Director Product Management QAD Building the Effective Enterprise 2 The following is intended to outline QADs general product direction It is intended for information purposes only and may not be incorporated into any contract It is not a commitment to deliver any ma ID: 591728

sales products web configurable products sales configurable web drive storefront qad product customer order lead delivery business css time

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Presentation Transcript

Slide1

Using a Web Storefront to Drive Sales of Configurable Products

Frank Feustel – Director, Product Management, QAD

Building the Effective Enterprise Slide2

2

The following is intended to outline QAD’s general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, functional capabilities, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functional capabilities described for QAD’s products remains at the sole discretion of QAD.

Safe Harbor Statement

Using a Web Storefront to Drive Sales of Configurable ProductsSlide3

3

Session overviewDriving product sales

Implement eCommerce

Mass customization with eCommerce

Product sneak peekRoadmap and future plans Summary

Questions

Agenda

Using a Web Storefront to Drive Sales of Configurable ProductsSlide4

4

How QAD solutions can be leveraged to drive sales of configurable products online

Helps

Build the Effective Enterprise

by:

Delivering a complete eCommerce suite that supports standard and complex products

Enabling enhanced customer service

Streamlining business processes

Session Overview

Using a Web Storefront to Drive Sales of Configurable ProductsSlide5

Driving Product Sales

Using a Web Storefront toDrive Sales of Configurable ProductsSlide6

6

Lower prices Higher quality

Faster delivery

Customized products

Better service

Driving Product Sales

Using a Web Storefront to Drive Sales of Configurable ProductsSlide7

Implement eCommerce

Using a Web Storefront toDrive Sales of Configurable ProductsSlide8

8

High order handling costs and error rates

Expensive and resource intensive to run call centers

More and more products becoming commodities

Adopting new sales channelsOrders come in from many sources

Limited EDI with customersSelling to consumers is complex

Global economy demands 24/7/365 access

Challenges

Using a Web Storefront to Drive Sales of Configurable ProductsSlide9

9

Start simple – make it successful for standard items

Make the customers wanting to visit your portal

Give an incentive

Implementing an eCommerce Portal

Using a Web Storefront to Drive Sales of Configurable ProductsSlide10

10

CSS is QAD’s eCommerce portal solutionIt enables global manufacturers to offer easy to use customer self-service

24 / 7 / 365 access

Optimized end-to-end order fulfilment

Improved customer responsiveness

What is QAD Customer Self Service (CSS)?

Using a Web Storefront to Drive Sales of Configurable ProductsSlide11

11

The Many Faces of CSS

Using a Web Storefront to Drive Sales of Configurable ProductsSlide12

12

Increases revenue opportunities through an expanded sales channel

Reduces costs through reduced reliance on call center resources

Increases customer satisfaction through more efficient buyer/seller communication channels

Value

Using a Web Storefront to Drive Sales of Configurable ProductsSlide13

Make the Move to Mass Customization

Using a Web Storefront to

Drive Sales of Configurable ProductsSlide14

14

Mass Production …

Using a Web Storefront to Drive Sales of Configurable ProductsSlide15

15

… Mass Customization

Using a Web Storefront to Drive Sales of Configurable ProductsSlide16

16

Manufacturing Strategies

Using a Web Storefront to Drive Sales of Configurable Products

Variety

Volume

Design

Purchase

Manufacture

Assemble

Ship

Inventory

Manufacture

Assemble

Ship

Manufacture

Inventory

Assemble

Ship

Manufacture

Assemble

Inventory

Ship

Delivery Lead Time

Delivery Lead Time

Delivery Lead Time

Delivery Lead Time

Engineer-to-Order (ETO)

Make-to-Order (MTO)

Assemble-to-Order (ATO)

Make-to-Stock (MTS)

Configure-to- Order (CTO)Slide17

17

Enables global manufacturers to configure products of

low

complexity

Higher customer service levelsLower inventory costsPreviously known as “Features and Options”

What Are QAD Configured Products?

Using a Web Storefront to Drive Sales of Configurable ProductsSlide18

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Enables global manufacturers to configure products of

medium to high

complexity

Full implementation of mass customizationHigher customer service levelsLower inventory costs

What is QAD Configurator?

Using a Web Storefront to Drive Sales of Configurable ProductsSlide19

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Configured ProductsMTS and PTO

ATO

Configurator

MTO / CTOCombinedMTS and PTO

ATO

Supported Manufacturing Strategies

Using a Web Storefront to Drive Sales of Configurable Products

Inventory

Manufacture

Assemble

Ship

Manufacture

Inventory

Assemble

Ship

Manufacture

Assemble

Inventory

Ship

Delivery Lead Time

Delivery Lead Time

Delivery Lead Time

MTO

ATO

MTSSlide20

Get Configurable Products Online

Using a Web Storefront toDrive Sales of Configurable ProductsSlide21

21

Integration is Key

Using a Web Storefront to Drive Sales of Configurable Products

QAD

CSS

QAD

Enterprise

Applications

QAD

Configured

Products

QAD

ConfiguratorSlide22

22

Now move to more complex products

Standard kits and assemblies

Custom features and options

Complex customized (configured) products

Selling Complex Products on the Web

Using a Web Storefront to Drive Sales of Configurable ProductsSlide23

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Send emails to your business customersAdd a message to the homepage

Announce the New Capabilities

Using a Web Storefront to Drive Sales of Configurable ProductsSlide24

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Describe optionsGive price range

Add data sheet

Publish Detailed Product Information

Using a Web Storefront to Drive Sales of Configurable ProductsSlide25

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Use Standard Configurations

Using a Web Storefront to Drive Sales of Configurable ProductsSlide26

Product Sneak Peek

Using a Web Storefront toDrive Sales of Configurable ProductsSlide27

What’s New?

Using a Web Storefront toDrive Sales of Configurable ProductsSlide28

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March 2013 Release

Using a Web Storefront to Drive Sales of Configurable Products

CSS 5.2.2 (maintenance release)

Smaller enhancements and fixes

Configurator 5.4 (enhancement release)

Variant item master comment creation

EMT support: supplier item creation

Sales configuration rules enhancements

Cost roll-up control flag in configuration rebuild

Usability and layout improvements in questionnaire

Other smaller enhancements and fixesSlide29

29

Creates master comments for configured item

Perfect to add configuration description and notes

Visible with item, sales order print, invoice print, et cetera

Can also be used to create comments in multiple languages

Variant Item Master Comment Creation

Using a Web Storefront to Drive Sales of Configurable ProductsSlide30

30

Usability Improvements Questionnaire

Using a Web Storefront to Drive Sales of Configurable Products

Before

After

Logical features in one line

Less white space

Display of defaultsSlide31

31

Solution componentsEnterprise applications, incl. configured products

Configurator

CSS

Configurator / CSSSupport of eB2.1 SP4 and higher, including latest QAD 2013 EE release

Availability

Using a Web Storefront to Drive Sales of Configurable ProductsSlide32

Product Road Map

Using a Web Storefront toDrive Sales of Configurable ProductsSlide33

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Multi-language support of Questionnaire

Support of users with different languages in base and CSS

Value/ benefit

Support for global enterprises

Single CSS order hub for multiple countries

Improve customer service

How it builds the effective enterprise

Enable / streamline business processes

Product Road Map

Using a Web Storefront to Drive Sales of Configurable Products

Roadmap Subject to change without notice.  The above is intended for information purposes and should not be incorporated into a contract.Slide34

34

B2C support for configurable items

Allow consumers to configure products without login (business-to-consumer scenario)

Value/ benefits

Ability to add new sales channel for configurable products

Improve customer service

Helps building the effective enterprise

Enable / streamline business processes

Product Road Map

Using a Web Storefront to Drive Sales of Configurable Products

Roadmap Subject to change without notice.  The above is intended for information purposes and should not be incorporated into a contract.Slide35

35

PCI compliance

Enhance credit card process so it is in compliance with PCI/DSS

Value/ benefits

Compliance

How it builds the effective enterprise

Enable / streamline business processes

Product Road Map

Using a Web Storefront to Drive Sales of Configurable Products

Roadmap Subject to change without notice.  The above is intended for information purposes and should not be incorporated into a contract.Slide36

36

Configurator EMT support

Support EMT for configurable products for business units in different domains

Value/ benefits

Support for centralized order management with configurable products

How it builds the effective enterprise

Streamline business

Product Road Map

Using a Web Storefront to Drive Sales of Configurable Products

Roadmap Subject to change without notice.  The above is intended for information purposes and should not be incorporated into a contract.Slide37

Product Vision For The Future

Using a Web Storefront toDrive Sales of Configurable ProductsSlide38

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Delivering a complete and integrated B2B and B2C e-commerce suite on web and mobile for manufacturing companies

All products – from simple items to complex configured products (standard, Kit, ATO, CTO)

All fulfilment types – supporting various scenarios

Also supporting global enterprises

BenefitsImproving customer serviceStreamlining order process

Reduced error rates

Reduces lead time to fulfill orders

Vision

Using a Web Storefront to Drive Sales of Configurable ProductsSlide39

Summary

Using a Web Storefront toDrive Sales of Configurable ProductsSlide40

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How to leverage eCommerce as a strategy to boost sales

The benefits of mass customization

How to get your eCommerce site up and running for customizable products

Which solutions QAD offers in this space, w

hat is new and what is planned to come

What You Should Take Away

Using a Web Storefront to Drive Sales of Configurable ProductsSlide41

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Attend one of the last breakout sessions

Eagle On Demand Providing Benefits and Rewards

Enhancing Customer Collaboration with QAD-Managed EDI

The Benefits of Automating the Quality Management System in Life Sciences

Let Us Help You Pave the Way – How to Conquer MMOG/LE

Next Steps While at Explore

Using a Web Storefront to Drive Sales of Configurable ProductsSlide42

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Watch the replay of this

related session

Transform Your Customer Service Experience with QAD Customer Management

Watch the replay of the following webinarsQAD CSS for Configurable Products

What's New in CSS for Configurable ProductsIdentify your opportunities for eCommerce and mass customization

Talk to us

Once back at home...

Using a Web Storefront to Drive Sales of Configurable ProductsSlide43

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Frank Feustel:

fzf@qad.com

Questions & Answers

Using a Web Storefront to Drive Sales of Configurable ProductsSlide44

www.qad.com

©QAD Inc. 2013

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