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Corporate Communication Chapter Corporate Communication Chapter

Corporate Communication Chapter - PowerPoint Presentation

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Uploaded On 2018-09-19

Corporate Communication Chapter - PPT Presentation

2 DrInas AHamid Brand Image amp Reputation Brand David Aaker 1996described a brand as a mental box 2 Whithout reading the name of these products you can recognize them why ID: 671590

corporate brand reputation image brand corporate image reputation company customer identity communication meaning brands information product stakeholders products employees

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