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© Palmatier 1 Marketing Strategy: © Palmatier 1 Marketing Strategy:

© Palmatier 1 Marketing Strategy: - PowerPoint Presentation

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Uploaded On 2018-12-04

© Palmatier 1 Marketing Strategy: - PPT Presentation

Based on First Principles and Data Analytics All Customers Differ All Competitors React All Resources are Limited All Customers Change First Principles The foundational concepts or assumptions on which a theory system or method is based Oxford Dictionaries ID: 735014

palmatier marketing customer managing marketing palmatier managing customer customers strategy principles competitive amp competitors advantage strategies decisions change firm

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