PPT-SEM1 3.01 A - Market Planning

PE Select target market appropriate for productbusiness to obtain the best return on marketing investment PI Describe the nature of target marketing in sportevent marketing The importance of target markets to SEM amp why is it increasing. A . - Promotion. PE - Employ . sales-promotion activities to inform or remind . customers . of . business/product. PI – Explain the nature of sponsorship in the sports/event industries. Define the term Sponsorship. PE - Understand . promotional channels used to communicate with targeted audiences. .. PI - Explain . advertising media used in the sport/event . industries..  .  .  .  . Define Advertising Media. Shares of the citrus essential oils market will continue to remain consolidated among emerging players, as the competition at the brink intensifies and emphasis on organic ingredients, product quality, and clean label gains center stage. Despite sluggishness in the sales of automotive vehicles in the past, the automotive tire market growth remained buoyant registering a CAGR of 4.2% during the 2012-2016 period. The surge of automobile production is slated as one of the predominant factors linked with environmental deterioration.The rising popularity of engine downsizing is pushing the growth of automotive turbochargers market. Prospects of the isopropanol market will remain modest, as the industry matures and witnesses confinements in innovations & developments. The PBT marketplace continues to witness introduction of new polymer formulations or innovative integration of PBT with other materials. Worldwide sales of lithium-ion battery pack were valued at US$ 115 Bn in 2018, with demand upheld by the advent of disruptive technologies such as smart grid storage, electric vehicles, data centers, and others. Tier 1 market players will continue to witness optimistic growth aspects with their orientation toward expansion of production capacities. Advanced ceramics market place is fragmented with the stronghold of mid- and small-sized as well as emerging market players. Powder dispensing systems are gradually gaining traction in pharmaceutical manufacturing with the development of automated systems enabling companies to boost throughput and reduce time to market. Growing awareness about the lower costs of HVAC systems operations in addition to the improving efficacy of the products is causing a widespread adoption of HVAC systems in residential as well as commercial buildings. Conformal coating manufacturers are increasingly marketing their products as ways to enhance the performance of PCBs. The global dental lasers market grew at an impressive CAGR of 7.6% during the 2012-2016 period on the back of increasing number of edentulous population and adults who have immediate dental needs.