PPT-Among Millennials, Ad-Supported TV Maintains A Substantial “Time Spent” Advantage

Author : liane-varnes | Published Date : 2018-02-05

1 Sources Nielsen RampF Program Report Live SD Total Day 111113015 comScore Media Metrix multiplatform November 2015 Adsupported TV broadcast cable TV Monthly

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Among Millennials, Ad-Supported TV Maintains A Substantial “Time Spent” Advantage: Transcript


1 Sources Nielsen RampF Program Report Live SD Total Day 111113015 comScore Media Metrix multiplatform November 2015 Adsupported TV broadcast cable TV Monthly Time Spent Average Minutes per Viewer. What is a Spent Conviction Order At the time of sentencing you may ask the magistra te for a Spent Conviction Order The Court may order a spent conviction if it is satisfied that You are unlikely to commit an offence again The offence is of a minor Ad-Supported . Television. = 107 Hours a Month. Source: Nielsen . Npower. Live+7 . December 2014 . P2+, . Broadcast . Television represents FOX, CBS, NBC, ABC, iON and . CW. Cable Networks Represents all Nielsen measured Ad-Supported Cable Networks.. *Total Ad-Supported TV Brands include Cable & Broadcast. Sources: . TV Brands. : SNL Kagan 2015; . YouTube. : based on YouTube announcements through their corporate blog postings in . 2014. Estimated 2015 Content Investment. Time Spent Per Week With TV. DVR v. Non-DVR HH. Source: VAB Analysis of Nielsen . NPower. Live+7 HUT/. PUT;time. spent of . dvr. v non-. dvr. . hh. ;. Prime=M-Sa 8-11&Su 7-11p; M-Su 6a-6a; 9/21/2015 - 07/24/2016. Source: NLTV Feb 2016, Average Daily Time Spent HH:MM, P25-54, Live PUT, XPLT, Multimedia Device (Apple TV, Roku, Chromecast, . etc. ). Nielsen Local Watch Report, April 2016. Average Daily Time Spent in Set-Meter Markets. Lloyd “Chip” Taylor. Professor, Department of Psychology. The Citadel. What are Millennials . Start points and end points for most generations hard to define. General consensus around Baby Boomers due to the end of WWII . Sources: Nielsen R&F Time Period Report . Live+SD. , Total Day 5/1-5/31/16; comScore Media Metrix (multiplatform) May 2016. Ad-supported TV = broadcast + cable TV. Monthly “Time Spent” Average (Minutes per Viewer). Monthly Time Spent by Medium (. hh:mm. ). Source: Nielsen Generational Snapshot. P18-34, P35-49, P50-67. Live+DVR/Time-shifted TV, Multimedia Devices 09/28/2015-12/27/2015 via Nielsen NPOWER/NPM . Panel; . By More Than 15X. Daily Time Spent With Newspaper v. TV in Apr’16. (In Minutes). Source: . eMarketer; U.S. Apr 2016, A18+. At . the end of this module, you will be . able to recall . FDA regulations . related to pharmaceutical . advertising . with 100% . accuracy. MODULE OBJECTIVE. Pharmaceutical companies spend millions of dollars on drug advertising . . Source: Nielsen . Npower. ; 4/16-3/17 by month; hours per week.. April ’16 – March ‘17 Time Spent. (Hours/week: Total Day). Viewers Spend an Average of 23 Hours a Week with TV in the Summer. Dr. Matt Wilson. Dr. Matt Wilson . Dr. Matt Wilson . Introduction. YOLO. 2F4U. SMH. IMO. LOL. IDK. NIMBY. PAL. POS. NVM. Introduction. YOLO– You Only Live Once. 2F4U – Too Fast For You. SMH– Shaking my Head. MILLENNIALS How will we appeal to this group to enroll their children and help sustain our schools through fund-raising? Millennials: Our New Parent Market The oldest are 35 years old. They make up ~31% of the population. Ox006600660069cial Time Time Well Spent Sex007400740069ng the Record Straight about Ox006600660069cial Time

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