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Online consumer decision making Online consumer decision making

Online consumer decision making - PowerPoint Presentation

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Uploaded On 2016-06-22

Online consumer decision making - PPT Presentation

Agenda Online consumer decision making Introduction Context effects Primacy recency effects Further effects Personality and social psychology Discussion and summary Literature Introduction ID: 372839

product decision users recommender decision product recommender users user significantly behavior item price effects making alternative process limit effect online trust recommendation

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