Basic terms to know before posting ads - PDF document

Basic terms to know before posting ads . If you are an entrepreneur and have a company to carry on, you have undoubtedly realized how essential it is to have an active presence on Social Networks and how demanding this work can be. Managing a Facebook or Instagram page takes time and skills, and not all companies can afford to employ a specialized Social Media Manager. What is Facebook Business Suite? Facebook Business Suite is a control panel that allows you to access all the tools you need to manage you r Facebook and Instagram pages. In practice, with Facebook Business Suite, you can create posts, advertisements, and stories, reply to comments and messages, and even check the results achieved without accessing other applications, all from both Mobile and Computer. Manage Facebook and Instagram together One of the greatest benefits of Business Suite is that you can manage your Facebook and Instagram accounts from one place. If you open your Suite account, you will notice the "Home" section, in which you h ave a complete overview of how things are going on your pages, while in the "Posts and stories" section, you can see at a glance Facebook Ad Targeting with publishing your content. Schedule posts and stories in advance In the "Schedule" section of Facebook Business Suite, you can check your weekly and monthly calendar and decide when, where and what to publish at any time. Instead of worrying about adding something new to your Social pages every day, choose Sprout Social Alternatives to schedule posts and stories to publish. Plan a full month and avoid getting distracted while working on something else just because you have to publish on your pages not to lose contact with user s. In the "Insights" section of your Facebook Business Manager , you can find insights relating to the statistical data of your Facebook and Instagram pages. How to use Facebook Business Manager: 3 tips to make the most of it  Before trying your hand at configuring the tool. It is very important to add the various pages, advertising accounts correctly, and pixels, avoiding annexing (and therefore requesting access) those of third parties: especially in the case of advertising accounts. If you add one by m istake instead of requesting access, this will not can no longer disconnect from the relevant Business Manager to which it has been associated.  Be sure to add a second administrator. If your account is compromised, a second person can still log in and use Business Manager. Of course, the directors must be people of absolute trust and competence, preferably with a stable role within the company.  Secure your Business Manager. Entering the “Settings “under " Security Centre, "you will find several tips to secure your properties, ranging from verifying the Business Manager to enabling two - factor authentication. Follow Twitter Bios Ideas to reduce the risk of compromising your brand's activities. In conclusion, the new Business Suite cannot be compared to the Business Manager, which is much more professional and complex. Its features are a godsend for entrepreneurs who want to take care of their image on Socia l Networks and correctly promote products and services.