IGT Interactive Update Online Gambling

IGT Interactive  Update Online Gambling IGT Interactive  Update Online Gambling - Start

2018-09-18 3K 3 0 0

IGT Interactive Update Online Gambling - Description

. and. . Social Gaming . Jennifer . Fales. Current Trends In Online Gambling. Growing demand for authentic, land-based . casino games. Players are asking for games across multiple platforms. Operators are asking for a single view of the player. ID: 670142 Download Presentation

Download Presentation

IGT Interactive Update Online Gambling

Download Presentation - The PPT/PDF document "IGT Interactive Update Online Gambling" is the property of its rightful owner. Permission is granted to download and print the materials on this web site for personal, non-commercial use only, and to display it on your personal computer provided you do not modify the materials and that you retain all copyright notices contained in the materials. By downloading content from our website, you accept the terms of this agreement.

Presentations text content in IGT Interactive Update Online Gambling


IGT Interactive UpdateOnline Gambling and Social Gaming




Current Trends In Online GamblingGrowing demand for authentic, land-based

casino games

Players are asking for games across multiple platforms

Operators are asking for a single view of the playerMore evidence that online gambling can compliment land based gambling

October 22, 2012


Case Study:

British Columbia Lottery Corporation (BCLC)

BCLC operates 15 land-based casinos and gaming locations

PlayNow.com is the BCLC



There are 44 casino games on the website

Cleopatra & Wheel of Fortune are the only two convergent games

These 2 games represent

over a quarter of the total gross revenue (hold) from all casino games.

October 22, 2012


Convergence: Player’s PerspectivePlayers will demand the same land-based games and experiences to follow them on every interactive device they operate.

IGT delivers this today with titles like Cleopatra, Da Vinci Diamonds already available online and mobile.

October 22, 2012


Convergence: Operator’s PerspectiveOperators want a single view of the player across all platforms, across all venues.

Ability to cross promote/market between land based and online experiences


to have greater communications and control related to responsible gamingOperators are moving towards a single-wallet solutionPlayer deposits funds once and can play anywherePlayer can win online and withdraw funds at land-based casino

October 22, 2012


Online Gambling can Compliment Land-Based GamingOctober 22, 2012


Current Trends In Social Casino Gaming(Where online gambling is not legal)

Social casino gaming is viral and continues to grow

Social players are seeking authentic, land-based casino games

Operators want online social games as a means to acquire and retain players

October 22, 2012


Double Down Casino: IGT’s Social Gaming Solution

October 22, 2012




aunched in 2010


Social Casino

#4 2011 Facebook App

Poker, slots, video poker, blackjack, and roulette

Over 1.4M


Over 5.5M MAUs

Users in


34 countries

Mobile app launched April 2012

Double Down Casino:

Continued Growth



Double Down Users

Combined Chart of DAUs & MAUs





Over 36

Under 18

26 to 35

36 to 45

46 to 55

Over 55

18 to 25


(a) Decline in users


Oct. 2011

) due to change in Facebook

policy. Under

the new policy, Facebook will only count users as active users if they choose to

authenticate / download

the App.  


October 22, 2012


Double Down Casino:

The Leading Virtual Casino

Voted 4


best game on Facebook in 2011

Can be easily deployed on Operator websites

Games include popular IGT land-based titles

Provides an engaging tool for Operators to market to players

A great way to get started in online gaming prior to legalization

October 22, 2012


Thank you!

About DocSlides
DocSlides allows users to easily upload and share presentations, PDF documents, and images.Share your documents with the world , watch,share and upload any time you want. How can you benefit from using DocSlides? DocSlides consists documents from individuals and organizations on topics ranging from technology and business to travel, health, and education. Find and search for what interests you, and learn from people and more. You can also download DocSlides to read or reference later.