MIDDLE EAST MEDIAINFORMATION ESQUIRE MIDDLE EAST Esqu PDF document

MIDDLE EAST MEDIAINFORMATION  ESQUIRE MIDDLE EAST Esqu PDF document

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Articles are presented in a variety of styles short concise and punchy editorial with longer essay style features brought to life on the page through sophisticated photography graphics and design Subject matter follows the classic areas of any mans ID: 84674

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MIDDLE EAST MEDIAINFORMATION2015
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ESQUIRE MIDDLE EAST Esquire Middle East provides a definitive voice for affluent and educated men in a region that is characterised by its level of cultural diversity. Articles are presented in a variety of styles: short, concise and punchy editorial with longer ‘essay’ style features, brought to life on the page through sophisticated photography, graphics and design. Subject matter follows the classic areas of any man’s existence – culture, lifestyle, world affairs, fashion, sport, music, celebrity, art and design, health and more. In a region where obvious wealth abounds, it is Esquire’s mission to not simply represent mindless consumerism but to emphasise spending money in the right way and how to have a pretty good time doing it. Not simply buying the most expensive suit, but the right suit, with the right cut, in the right colour. There is a focused balance between local and international content. Esquire’s role as a magazine for the man in the Middle East highlights local issues and trends through interviews and investigative features, creating a platform of local and global content, delivering on the international reputation of the brand. Our ethos is to develop a culture and way of living through a collective editorial voice. Esquire Middle East calls on strong cultural reference points that strikes significant chords with its readers. Esquire is about applying the finishing touches to the reader’s life – not simply by what he should wear, but why he’s wearing it and where he can find it. These are the factors that take the reader to the next level, and that make Esquire the number one men’s title in the Middle East. ESQUIRE INTERNATIONAL Esquire appeared, for the first time, in October 1933. It was conceived at the darkest moment of the depression and was born at the dawn of the New Deal. Esquire addresses the diversity of men’s interests with intelligence, wit and style. In contrast to narrowly focused men’s niche titles, Esquire understands that sophisticated men with limited leisure time can benefit from a single source about the best of their world. While other men’s magazines are written for highly aspirational readers, Esquire is geared toward men who have arrived, they dress for themselves; have both the means and the knowledge to invest; can order with confidence in a fine restaurant; have a healthy respect and admiration for women; take vacations that enrich their lives and recharge their energy; and have mastered many of life’s basics. ITP already has strong ties with Hearst Magazines International, the owners of Esquire, through the ongoing success of Harpers Bazaar Arabia and Cosmo Middle East. ABOUT
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20 15 CIRCULATION Total Circulation: 15,000 copies Readership: 63000 UAE retail: 8000, GCC retail: 2000 Free VIP male circulation (UAE and GCC): 2750 Free targeted male circulation (including airlines and airport lounges, UAE and GCC): 2250 THE ESQUIRE TEAM Managing Director: Ali Akawi Deputy Managing Director: Sue Holt sue.holt@itp.com Tel: +971 4 444 3256 Publishing Director: Lisa Rokny lisa.rockny@itp.com Tel: +971 4 444 3595 Editor in Chief: Jeremy Lawrence jeremy.lawrence@itp.com Tel: +971 4 444 3252 Deputy Editor: Matthew Pomroy matthew.pomroy@itp.com Tel: +971 4 444 3358 Fashion Director: Kate Hazell kate.hazell@itp.com Tel: +971 4 444 3440 Group Commercial Director: Vidya Thiagarajan vidya.thiagarajan@itp.com Tel: +971 444 3747 Marketing & Events Manager: Emily Donovan emily.donovan@appgulf.com Tel: +971 4 444 3843 Production Coordinator: Sajana Perara sajana.perera@itp.com Tel: +971 4 444 3238 NOTE: For DPS material, please include a 6mm gutter in the centre to allow for binding. RATECARD POSITIONS AED USD$ Reverse gatefold 116,127 $31,625) IFCS 97,546 $26,565 DPS 1 74,321 $20,240) DPS 2 71,604 $19,500) DPS 3 69,584 $18,950) DPS 4 67,932 $18,500) DPS 5 66,096 $18,000) DPS 6-10 65,728 $17,900) Before we begin 1-3 44,592 $12,144) Opp. Content 44,592 $12,144) FlanNel Panel 44,592 $12,144) Opp. Editors Letter 44,592 $12,144) IBC 55,740 $15,180) OBC 74,321 $20,240) 1st 40% after primes 43,880 $11,950) ROP 37,160 $10,120) DPS 65,031 $17,710) ESQUIREMIDDLEEASTNOW ONDIGITALPLATFORM Note: adverts in print will also feature in the magazine app, available on Apple newsstand from Jan 2014 and already live on Android, via Zinio, at no additional charge. The upgrade options include: Links, images and embedded video. Five seconder screen splash and customised special operations also available on request. ADVERTISEMENT SIZES Trim: 205mm x 275mm Type: 195mm x 265mm Bleed: 215mm x 285mm DPS Trim: 410mm x 275mm Type: 400mm x 265mm Bleed: 420mm x 285mm 1/2 Page Size Trim: 103mm x 275mm Type: 93mm x 265mm Bleed: 113mm x 285mm MIDDLE EAST
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ESQUIRE BIG BLACK BOOK MARCH & OCTOBER 2015 The Big Black Book The Big Black Book is a volume of timeless style, essential knowledge, and invaluable advice. Released for the irst time as a luxury standalone book in March and October, it is an invaluable guide to the Spring/Summer and Autumn/Winter collections for men. It will feature the world’s top top luxury brands Featuring creative fashion shoots, style advice and etiquette tips, the Big Black Book provides an authoritative voice and clear point of view in a diverse luxury market. It is the ultimate sourcebook, presented in an elegantly designed package. RATECARD POSITIONS AED USD$ Reverse gatefold 116,127 $31,625) IFCS 97,546 $26,565 DPS 1 74,321 $20,240) DPS 2 71,604 $19,500) DPS 3 69,584 $18,950) DPS 4 67,932 $18,500) DPS 5 66,096 $18,000) DPS 6-10 65,728 $17,900) Before we begin 1-3 44,592 $12,144) Opp. Content 44,592 $12,144) FlanNel Panel 44,592 $12,144) Opp. Editors Letter 44,592 $12,144) IBC 55,740 $15,180) OBC 74,321 $20,240) 1st 40% after primes 43,880 $11,950) ROP 37,160 $10,120) DPS 65,031 $17,710) ESQUIREMIDDLEEASTNOWONDIGITALPLATFORM Note: adverts in print will also feature in the magazine app, available on Apple newsstand from Jan 2014 and already live on Android, via Zinio, at no additional charge. The upgrade options include: Links, images and embedded video. Five seconder screen splash and customised special operations also available on request. TOADVERTISEPLEASECONTACT Vidya Thiagarajan Group Commercial Director, vidya.thiagarajan@itp.com Tel. +971 4 444 3747 Zainab Talati , Advertising Director zainab.talati@itp.com Tel: +971 4 444 3461 MIDDLE EAST
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RATECARD POSITIONS AED USD$ Reverse gatefold 116,127 $31,625) IFCS 97,546 $26,565) DPS 1 74,321 $20,240) DPS 2 71,604 $19,500) DPS 3 69,584 $18,950) DPS 4 67,932 $18,500) DPS 5 66,096 $18,000) DPS 6-10 65,728 $17,900) Before we begin 1-3 44,592 $12,144) Opp. Content 44,592 $12,144) FlanNel Panel 44,592 $12,144) Opp. Editors Letter 44,592 $12,144) IBC 55,740 $15,180) OBC 74,321 $20,240) 1st 40% after primes 43,880 $11,950) ROP 37,160 $10,120) DPS 65,031 $17,710) ESQUIREMIDDLEEASTNOWONDIGITALPLATFORM Note: adverts in print will also feature in the magazine app, available on Apple newsstand from Jan 2014 and already live on Android, via Zinio, at no additional charge. The upgrade options include: Links, images and embedded video. Five seconder screen splash and customised special operations also available on request. THE ESQUIRE WATCH BOOK MAY & NOVEMBER 2015 The Esquire Watch Book 2015 Esquire Middle East is the region’s leading international fashion and lifestyle magazine with a strong following from aluent, inluential and stylish men with stylish tastes and high disposable incomes. The Esquire Watch Book caters to precisely these men. Featuring a comprehensive guide to the best new watches on the market, classic designs and themes – sport, dress, casual and specialist – the book will feature a wide range of well chosen timepieces, that will be beautifully photographed and written about with unparalleled expertise and care. Esquire’s acclaimed watch columnist, Sam Truman, will also reveal which watches are currently catching his eye. The bi-annual guide will be distributed in April and november to a targeted audience. It will also be on sale at major retailers throughout the GCC and Lebanon. Produced on special paper, it will look and feel exclusive and will be highly engaging to the Esquire audience. MIDDLE EAST TOADVERTISEPLEASECONTACT Vidya Thiagarajan Group Commercial Director, vidya.thiagarajan@itp.com Tel. +971 4 444 3747

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