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Strategy Map Templates Strategy Map Templates

Strategy Map Templates - PowerPoint Presentation

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Uploaded On 2019-12-21

Strategy Map Templates - PPT Presentation

Strategy Map Templates Any intelligent fool can make things bigger and more complex It takes a touch of genius and a lot of courage to move in the opposite direction ID: 771195

customer improve financial strategy improve customer strategy financial processes capacity internal strategic perspective management map organisational balanced mission increase

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Strategy Map Templates

Any intelligent fool can make things bigger and more complex. It takes a touch of genius – and a lot of courage – to move in the opposite direction Albert Einstein

The Strategy Map A Strategy Map is a diagram that describes how a company or organisation can create value by linking strategic objectives in a cause and effect relationship. It is based on the four Balanced Scorecard Perspectives: Financial, Customer, Internal Processes and Organisational Capacity. The key element of the Strategy Map is that it is linked to the ‘scorecards’ that monitor the progress towards the Strategic Objectives. The ‘scorecards’ will include: metrics, targets for the metrics and strategic initiatives to drive performance towards achieving the objectives.

The Balanced Scorecard The Balanced Scorecard is a strategic planning and management method used to: align business activities to a vision and strategy of an organisation improve internal and external communications monitor organisational performance against strategic goals. The design of Balanced Scorecard concerns itself with: the identification of a small number of financial and non-financial measures referred to as Perspectives setting targets for the measures and then measuring them on a regular basis to determine success or failure.

Templates

A Classic Generic Kaplan and Norton Styled Balanced Scorecard Customer Value Proposition Productivity Strategy Operations Management Processes Supply Production Distribution Risk Management Customer Management Processes Selection Acquisition Retention Growth Innovative Processes Opportunity Identification R&D Portfolio Design / Develop Launch Regulatory and Social Processes Environment Safety and Health Employment Community Human Capital Information Capital Organisational Capital Product / Service Attributes Long-Term Shareholder Value Improve Cost Structure Increase Asset Utilisation Expand Revenue Opportunities Enhance Customer Value Growth Strategy Relationship Image Price Function Service Partnership Brand Quality Availability Selection Culture Leadership Alignment Teamwork Financial Perspective Customer Perspective Internal Perspective Organisational Capacity

Private Sector Example with ‘Strategic Themes’ Customer Perspective Internal Perspective Organisational Capacity Operational Excellence Customer Intimacy Technology Driven Financial Perspective Increase Shareholder Value Improve p osition in Defined Markets Increase P rofitability Increase Revenue Streams Improve Advisor Position Increase Added Value Improve Flexible Solutions Improve Repeat Business Rate Increase Knowledge Base U sage Strengthen 3 rd Party Relationships Improve Integrated Business Processes Improve Resourcing Services Improve Cost Management Improve Solution Processes Enhance Relationship Skills Improve Solution Management Improve Operational Management Skills Enhance Career Planning Improve Industry Knowledge

Public Sector Example with Content and Strategic Themes Relationship Management Innovation Operational Excellence Value to Taxpayer Safe and Convenient Bus Services Support Business and Commerce On Time as Promised Create Business Cases and Secure Funding Balance Budget Lower Cost of Bus Transportation Services Highly Skilled Bus Drivers Empowered Customer Service Agents Integrated Knowledge Management Systems Easy to do Business With Streamline Regulatory Approval Processes Improve Sustainability of Communities Open and Frequent Communication to Impacted Customers Optimise Planning of Bus Stop Position and Construction Drive Innovation in New Transport Systems Accelerate Economic Development through Route Investment Develop and Introduce New Transport Technology Understand New Route Needs (and Old) Deliver World Class Bus Services Provide Cost Effective Solutions Optimise Availability of Busses Improve All Aspects of Bus Safety Customer & Stakeholder Financial Internal Processes Organisational Capacity

Basic Strategy Map Background Financial Customer Processes Capacity

Basic Empty Template with Oval Objectives Process Perspective Customer Perspective Financial Perspective Organisational Capacity Perspective How should we appear to customers? At what do we need to excel to fulfill customer expectations? How will we sustain our ability to improve? What are our most important financial outcomes?

Empty Frame with Vision, Mission and Core Values Customer Financial Internal Processes Organisational Capacity Vision: Mission: Core Values:

Empty Frame with Strong Colours Financial Customers Internal Processes Organisational Capacity Vision Core Values:

Multi Coloured with Branding Financial Customer Process Capacity Acme Strategy Map Improve Revenue Improve Marketing Improve Processes Improve Knowledge

An Integrated Strategy Map

The Strategy Map Element o f the Integrated Strategy Map Financial Customer Internal Processes Organisational Capacity Mission: The number one provider of ultra-high speed mobile networks and content to the United Kingdom Increase Revenue Per User Improve Content Supply Increase Profit Decrease Operating Costs Improve Clarity of Offering Improve Information Services Improve Ease of u se for End Users Improve Knowledge and Skills Improve Offering Selection Improve Market Perception Improve End User Experience Improve Technology Vision: Transforming society through the provision of ultra-high speed mobile information services Improve Stock Reliability

Rectangular Objectives Rather T han Ovals Mission: Vision: Company Name Financial Customer Internal Capacity Strategic Objective 1 Strategic Objective 2 Strategic Objective 3 Strategic Themes Theme One Theme Two Theme Three

A Different Approach (does not lend itself to causal relationships) Financial Capacity Internal Customer Vision: Mission:

A Radical Approach This circular version is occasionally used to focus everything towards the mission and strategy, as a rally-call it works well. However it lacks in its ability to present causal linkages Tesco used this approach during their ‘Every Little Helps’ campaign Customer Internal Financial Learning Mission Vision Mission Financial Objective 1 Customer Objective 1 Learning Objective 1 Internal Objective 1

Using QuickScore to Manage Your Balanced Scorecard and Strategy Maps Software is not required to implement a Strategy Map or Balanced Scorecard, but it really helps. A good software tool will allow user to: create meaningful Strategy Maps with minimum fuss organise key metrics in a meaningful way display data and combinations of data provide management teams with a clear business overview allow users to input data easily and frequentlyProvide the means to ‘drill down’ to the underlying data should the need arise to question a specific activity Intrafocus recommends QuickScore to those companies that want to take a structured approach to rolling out Strategy Maps and Balanced Scorecards