The Strategy Map Presentation Templates
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The Strategy Map Presentation Templates

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The Strategy Map Presentation Templates




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Presentation on theme: "The Strategy Map Presentation Templates"— Presentation transcript:

Slide1

The Strategy Map

Presentation Templates

Slide2

The Strategy Map

A Strategy Map is a diagram that describes how a company or organisation can create value by linking strategic objectives in a cause and effect

relationship.

It is based

on the four Balanced Scorecard Perspectives: Financial, Customer, Internal Processes and

Capacity, Learning

& Growth.

The

key element of the Strategy Map is that it is linked to the ‘scorecards’ that monitor the progress towards the Strategic Objectives.

The

‘scorecards’ will include: metrics, targets for the metrics and strategic initiatives to drive performance towards achieving the

objectives.

Slide3

The Balanced Scorecard

The

Balanced

S

corecard

is a strategic planning and management method used

to:

align

business activities to

a

vision and strategy of

an organisation

improve

internal and external

communications

monitor

organisational performance against strategic goals.

The

design of Balanced Scorecard concerns itself

with:

the

identification of a

small

number of financial and non-financial

measures

referred to as

Perspectives

setting

targets for the measures and then

measuring

them on a regular basis to determine success or failure.

Slide4

Customer Value Proposition

Strategy Map – Classic Kaplan/Norton

Productivity Strategy

Operations Management Processes

Supply

Production

Distribution

Risk Management

Customer Management Processes

Selection

Acquisition

Retention

Growth

Innovative Processes

Opportunity Identification

R&D Portfolio

Design / Develop

Launch

Regulatory and Social Processes

EnvironmentSafety and HealthEmploymentCommunity

Human Capital

Information Capital

Organisational Capital

Product / Service Attributes

Long-Term Shareholder Value

Improve Cost Structure

Increase Asset Utilisation

Expand Revenue Opportunities

Enhance Customer Value

Growth Strategy

Relationship

Image

Price

Function

Service

Partnership

Brand

Quality

Availability

Selection

Culture

Leadership

Alignment

Teamwork

Financial

Perspective

Customer

Perspective

Internal

Perspective

Learning &

Growth

Perspective

Slide5

Customer

Perspective

Internal

Perspective

Learning &

Growth

Perspective

Financial

Perspective

Strategy Map - Generic example

Improve Cost Structure

Increase Asset Utilisation

Enhance Customer Value

Expand Revenue Opportunities

Price

Quality

Availability

Selection

Function

Service

Partnership

Brand

Productivity Strategy

Revenue Growth Strategy

Production Service Attributes

Relationship

Image

Operations Management Processes

Processes that produce and deliver products and services

Customer Management Processes

Processes that enhance customer value

Innovative Processes

Processes that create new products and services

Regulatory and Social Processes

Processes that improve communities and the environment

Human Capital

Skills

Training

Knowledge

Information Capital

Systems

Databases

Networks

Organisational Capital

Skills / Training

Knowledge

Teamwork

Sustained Shareholder Value

++

Customer Value Proposition

Vision:

Leading

with inspiration and courage, passionate about future possibility and change

Mission:

Managing

with greatness and strength, improving everything daily

Slide6

Simple Example

with ‘Strategic Themes’

Customer

Perspective

Internal

Perspective

Capacity,

Learning &

Growth

Perspective

Customer Intimacy

Technology Driven

Operational Excellence

Financial

Perspective

Increase Shareholder Value

Improve position in Defined Markets

Increase Profitability

Increase Revenue Streams

Improve Advisor PositionIncrease Added Value

Improve Flexible Solutions

Improve Repeat Business Rate

Increase Knowledge Base Usage

Strengthen 3

rd Party Relationships

Improve Integrated Business Processes

Improve Resourcing Services

Improve Cost Management

Improve Solution Processes

Enhance Relationship Skills

Improve Industry Knowledge

Improve Solution Management

Improve Operational

Mgmt

Skills

Enhance Career Planning

Slide7

Public

Sector E

xample

Relationship

Management

Innovation

Operational

Excellence

Value to Taxpayer

Safe Convenient Bus Services

Clear and Accurate

T

imetables

Support Business and CommerceOn Time as Promised

Create Business Cases and Secure Funding

Balance BudgetLower Cost of Bus Transportation Services

Highly Skilled Bus Drivers

Empowered Customer Service Agents

Integrated Knowledge Management Systems

Easy to do Business WithStreamline Regulatory Approval Processes

Improve Sustainability of Communities

Open and Frequent Communication to Impacted Customers

Optimise Planning of Bus Stop Position and Construction

Drive Innovation in New Transport Systems

Accelerate Economic Development through Route Investment

Develop and Introduce New Transport Technology

Understand New Route Needs (and Old)

Deliver World Class Bus Services

Provide Cost Effective Solutions

Optimise Availability of Busses

Improve All Aspects of Bus Safety

Stakeholder

Perspective

Customer

Perspective

Internal ProcessesPerspective

Learning &GrowthPerspective

Slide8

Process Perspective

Customer Perspective

Financial Perspective

Learning & Growth

Perspective

How should we appear to customers?

At what do we need to excel to fulfill customer expectations?

How will we sustain our ability to improve?

What are our most important financial outcomes?

Simple Empty Template

Slide9

Financial Perspective

Customer Perspective

Internal Perspective

Learning and Growth Perspective

Theme one

Theme Two

Theme Three

Focus on Internal Themes

Slide10

Internal Themes + Vision and Mission

Financial Perspective

Customer Perspective

Internal Perspective

Learning and Growth Perspective

Theme one

Theme Two

Theme Three

Company Core Value Statement

Company VISON Statement

Company MISSION Statement

Slide11

Empty with Vision and Core Values

Financial

Customer

Internal Processes

Capacity, Learning and Growth

Core Value:

Vision:

Slide12

Pastel Colours

Financial

Customer

Internal Processes

Capacity, Learning and Growth

Vision

Core Value:

Slide13

Strong

Colours

Financial

Customers

Internal Processes

Capacity, Learning and Growth

Vision

Core Values:

Slide14

Alternate with Strategic Themes

Mission:

Vision:

Company Name

Financial

Customer

Internal

Capacity

Strategic Objective 1

Strategic Objective 2

Strategic Objective 3

Strategic Themes

Theme One

Theme Two

Theme Three

Slide15

A Less Colourful Version

Mission:

Vision:

Company Name

Financial

Customer

Internal

Capacity

Strategic Objective 1

Strategic Objective 2

Strategic Objective 3

Strategic Themes

Theme One

Theme Two

Theme Three

Slide16

A Slightly Different Approach

Financial

Learning

Internal

Customer

Vision: Mission:

Slide17

A More Radical Approach

This circular version is occasionally used to focus everything towards the mission and strategy, as a rally-call it works well. However it lacks in its ability to present causal linkages

Tesco used this approach during their ‘Every Little Helps’ campaign

Customer

Internal

Financial

Learning

Mission

Vision

Mission

Financial Objective 1

Customer Objective 1

Learning Objective 1

Internal Objective 1

Slide18

The Quickscore Application

Software is not required to implement a

Strategy Map or Balanced

Scorecard, but it does help.

A

good software

tool will allow user to:create meaningful Strategy Maps with minimum fussorganise key metrics in a meaningful way

display data and combinations of dataprovide management teams with a clear business overviewallow users to input data easily and frequentlyProvide the means to ‘drill down’ to the underlying data should the need arise to question a specific

activityIntrafocus recommends the Quickscore product to those companies that want to take a structured approach to rolling out Strategy Maps and Balanced Scorecards

Slide19