What is a questionnaire What is the class exercise What is the design process What are the benefits and problems Outline A way of collecting information in the form of questions Highly structured ID: 780936
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Presentation Transcript
Slide1
Questionnaire
Miaosen
Wang
Slide2What is a questionnaire?
What is the class exercise?
What is the design process?What are the benefits and problems?
Outline
Slide3A way of collecting information in the form of questions.
Highly structured
Quantitative studyInvented by
Sir Francis Galton
What is a questionnaire?
Slide4When to use it?
Slide5You developed a web based feature called “clear mind email” that forces the users to solve a Sudoku puzzle before they send
an Email
You want to know why would people disable your
software
Target Respondent?
Exercise Introduction
Slide6Two main objectives:
Increase response rate
Obtain accurate information
Writing & Designing
Slide7Question sequence
Logical
General, easy, factual ones firstExternal predictability – Asking indirect questionsInternal predictability – Asking similar questions
Designing the Questions
Slide8Deliver the Questionnaire
Slide9Cheap
Large sample size
Large geographical area
Computer process
results
Benefits
Slide10Low response rate
Inaccurate information
Lots of effort to design
Problems
Slide11Review