PPT-Mass Culture

During the 1920s many Americans delighted in the consumer products and commercial leisure activities that made up a new mass culture Many of these activities reading bestseller books listening to the phonograph dancing at nightclubs and attending professional and college sporting events became defining features of modern American culture Professional sports figures became famous For instance baseball player Babe Ruth typified the cultures emphasis on frivolity and celebrity Two of the most popular mass culture activities were listening to the radio and going to the movies The number of commercial radio stations increased from one to well over 800 between 1920 and 1929 National radio networks such as the National Broadcasting Company NBC were established Movie attendance also soared during the decade movies attracted threefourths of the population each week Although often criticized as frivolous these activities exposed Americans to ideas trends and fashions outside their local community Thus they helped Americans connect with the larger national community and helped diminish some of the regional ethnic and social differences that had existed in America. 1919-1929. Chapter 11. Section 1. A Booming Economy. The Automobile Drives Prosperity. The US enjoyed an economic boom in the 1920s. Much of the growth came from the automobile industry.. Henry Ford . 1897 ad, showing . unskirted. garment for women's bicycle riding. Impact of the bicycle on female emancipation should not be underestimated. . Gave women unprecedented mobility. . access to the personal freedom – bicycle symbolized the New Woman of the late 19th century. Best Practices. Reverend Theo Trujillo. St. Mary Magdalene Church, Simpsonville, SC. Vicar for Hispanic Ministry, Diocese of Charleston. Stewardship in the Hispanic Culture. What comes to mind when I say the word “Hispanic”?. Pop Art. ?. A major art movement from the mid 1950’s in England and by the early 1960’s was at it’s fullest potential in New York.. Themes and techniques were drawn from . popular culture (hence “pop” art). RG Questions. Describe the postwar affluence of the United States and what caused it. . Affluent Society. Economic growth came out of massive government spending during the New Deal and World War II. meanings ‘already’ in the texts (intentional or unintentional) . art. : the most useful ideological tool precisely because it seems to be outside the system. Cultural products. Children’s films . During the 1920s, many Americans delighted in the consumer products and commercial leisure activities that made up a new mass culture. Many of these activities -- reading best-seller books, listening to the phonograph, dancing at nightclubs, and attending professional and college sporting events -- became defining features of modern American culture. Professional sports figures became famous. For instance, baseball player Babe Ruth typified the culture's emphasis on frivolity and celebrity. Two of the most popular mass culture activities were listening to the radio and going to the movies. The number of commercial radio stations increased from one to well over 800 between 1920 and 1929. National radio networks, such as the National Broadcasting Company (NBC), were established. Movie attendance also soared during the decade -- movies attracted three-fourths of the population each week. Although often criticized as frivolous, these activities exposed Americans to ideas, trends, and fashions outside their local community. Thus, they helped Americans connect with the larger national community and helped diminish some of the regional, ethnic, and social differences that had existed in America.. Lesson 6 . New Ways of Life. Learning Objectives. Explain how technology, new types of stores, and marketing changed Americans' standard of living.. Analyze mass culture and education in the late 1800s.. jeans. Culture as (a web of) meanings. Who puts the meanings into them? . Who is weaving the webs? . Is there a difference between the web itself and the meanings? . Richard Dawkins: the web weaving . The Roaring Twenties . = a time of vibrant and dynamic popular culture.  . Berlin became a center of theaters, cabarets, cinemas, and jazz clubs.  . Dance crazes - the Charleston, etc..  . Josephine Baker. ‟one of the two or three most complicated words in the English language” (Raymond Williams, . Keywords. ). Modernity: we no longer regard our ways of life as . unproblematically. natural, but we are conscious of our culture as . The Roaring Twenties . = a time of vibrant and dynamic popular culture.  . Berlin became a center of theaters, cabarets, cinemas, and jazz clubs.  . Dance crazes - the Charleston, etc..  . Josephine Baker. The Culture Industry. Culture Industry- The industrial/political creation of cultural products (film, radio, print media, etc) in order to subordinate individuals to the will of the capitalist, profit-driven system. . Mass . P. r. oduction. :. . P. r. oblems. . and . prospects. Being . obligate. . symbionts. . AM. fungi. could. . be. . mass. . produced. . only . . in the. . presence. . of . living. .