PPT-Web Analytics

An online tool for data interpretation Web Analytics Web analytics are the cornerstone of online marketing efforts and campaigns The efficient utilization of the available resources for web analytics can harness a power in which will create a legitimate online demand and loyal consumer base Companies launch online marketing efforts and then measure its success or failure The proper balance of online relationship management product or service releases and analytics can create a competitive advantage for a company The following illustration are results from a business who uses web analytics. The survey was conducted using a mix of 100 online questionnaire responses and deep dive interviews with senior executives at 35 companies in the United States Canada China and the United Kingdom Interviews were overseen or conducted by analytics th NetSuite Site Analytics combines traditional Web metrics with transaction data and specific customer activity data The reports tell you not only how your customers found you but also measures the ROI of your referrers and search engine keywords The Tool for the Future. Web Analytics. Web analytics are the cornerstone of online marketing efforts and campaigns. The efficient utilization of the available resources for web analytics can harness a power in which will create a legitimate online demand and loyal consumer base. Companies launch online marketing efforts and then measure its success or failure. The proper balance of online relationship management, product or service releases and analytics can create a competitive advantage for a company. The following illustration are results from a business who uses web analytics.. Why Every . Click. . Counts. Tabatha . Farney. Assistant Professor. University of Colorado at Colorado Springs. Click Analytics . [. klik. an-l-it-. iks. ] . :. a specific metric that interprets web site use . EXPLAINED. Visitor arrives on web page. Javascript. detects: . What the page is. Whether the visitor has been to the site before. Where the visitor came from. Etc.. Javascript. makes a call to web analytics tool with all of this information. Istemi. Ekin Akkus. 1. , . Ruichuan. Chen. 1. , Michaela Hardt. 2. , . Paul Francis. 1. , Johannes Gehrke. 3. 1. . Max Planck Institute for Software Systems. 2 Twitter Inc.. 3 Cornell University. Web Analytics. Chap 2: Data Analytics Lifecycle. Charles . Tappert. Seidenberg School of CSIS, Pace University. Data Analytics Lifecycle. Data science projects differ from BI projects. More exploratory in nature. Critical to have a project process. Chapter 5 Learning . Data Analytics with R and Hadoop. 데이터마이닝연구실. 2015.04.23. 김지연. Content. Understanding the data analytics project life . cycle. Understanding data analytics . Case analysis by . ESG-UQAM University. 2. Plan. . Case . and Ultrabrand analysis. Increasing . needs of . web . analytics. Descriptions . of the 3 options :. Inspectlet . : White-Label. Whitecap : Custom-built. Rutgers University Law Library. Web Analytics. Web Analytics is the measurement, collection, analysis and reporting of Internet data for the purposes of understanding and optimizing Web usage.. . --- . Dr. Brett M. Baker, AIG for Audit, NRC OIG. Manuel J. Mireles, Forensic Auditor, NGA OIG. Shiji S. Thomas, Forensic Accountant, NSF OIG. Analytics 101 Outline. At the end of this session you will be able to understand:. Web Analytics for Public Mapping Applications. ARC October 1 2014. Andy Summers, GIS Manager. Who what when where. We are here. You are here. Douglas. s. County established 1870. Population: 132,400. e-COMMA | Data Specialist | TM 03: Technical Development and Adaptation. ‹#›. Data Specialist|TM 03:Technical Development and Adaptation. Training Contents. Web tool for data management - Google analytics. Que voulez-vous ?. DKS – Au Château – Avril 2012. Google . Analytics. - pages. Analytics. ?. Knowledge. Continuum . Five . Steps. of . Analytics. . Web . Analytics. Objectives . Collective Applications Model .