Social Media Campaign Plan Topic Here Your

marina-yarberry
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Social Media Campaign Plan Topic Here Your Organization Here Project Name Here This PowerPoint (PPT) template is meant to be used in coordination with Using Social Media for Health Behavior Change: Technical How-to Guide. Summary

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Social Media Campaign Plan Topic Here Your Organization Here Project Name Here<br>
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This PowerPoint (PPT) template is meant to be used in coordination with Using Social Media for Health Behavior Change: Technical How-to Guide.
Summary guidance/directions are provided for each relevant slide in the notes section of that slide.
Some slides are example slides. If you seek to use this PPT to present your Social Media Campaign to other departments/colleagues, you may want to consider deleting these slides to avoid confusion or moving them to the end of the slide deck. *Note that slide numbers may then no longer coincide with the Technical How-to Guide.*
For slides that you need to delete information and replace it with your campaign plans/ideas, you may consider downloading the original slide deck to keep as a reference. How to Use this PPT Template<br>
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High rates of mental health problems (e.g., depression/suicidal thoughts) among young adults (20-34) in Ghana
Ghana: WHO Special Initiative for Mental Health Situational Analysis (January 2022)
Youth (20-29) 6.4% experience depressive disorder
Elderly (70+) 7.9% experience depressive disorder
Government of Ghana: DHMIS2 Data (Q1, 2023)
Total depression reported rates for 20- to 34-year-olds=202 (highest group)
2022=2349
Total depression reported rates for 35- to 49-year-olds=134 (second highest group)
2022=1899 Problem Statement/Audience/Contextual Factors ~5 million 20- to 29-year-olds on social media in Ghana
~200k people aged 65+ on social media in Ghana
Community-level health centers (CHPs) do not have mental health services available—must go/be referred to regional hospital<br>