/
Communication to consumers Communication to consumers

Communication to consumers - PowerPoint Presentation

desiron
desiron . @desiron
Follow
342 views
Uploaded On 2020-10-22

Communication to consumers - PPT Presentation

Viewsinsights from CEPE Janice Robinson Director Product Regulations CEPE AISE Safe Use Workshop Brussels 10 June 2016 1 Concerns of the paint and AC industry Fitting all required information into ID: 814862

product label information clp label product clp information paint biocidal easy cepe labels consumers pictograms requirements respondents instructions clear

Share:

Link:

Embed:

Download Presentation from below link

Download The PPT/PDF document "Communication to consumers" is the property of its rightful owner. Permission is granted to download and print the materials on this web site for personal, non-commercial use only, and to display it on your personal computer provided you do not modify the materials and that you retain all copyright notices contained in the materials. By downloading content from our website, you accept the terms of this agreement.


Presentation Transcript

Slide1

Communication to consumersViews/insights from CEPE

Janice RobinsonDirector Product Regulations, CEPEAISE Safe Use WorkshopBrussels, 10 June 2016

1

Slide2

Concerns of the paint (and AC) industryFitting all required information into limited label space, whilst still remaining clear and legibleIncreased label elements under CLP, but also requirements from other legislation and own information (instructions for use etc.)Issue is particularly acute for smaller packages (as in artists’ colours sector)

Multi-lingual labels are a necessity to service customer needs and distribution processes/free movementLabelling should be meaningful for consumers, not driven by regulatory compliance

Slide3

Example: evolution of labels under CLP

From 11 languages to 6...but with pictograms smaller than 16 x 16 mm

Need more SKUs to avoid some consumers not receiving advice in their own language

Slide4

Potential solutionsProposal: use internet technology to enable access to information in many more languages, whilst reducing clutter on labels and drawing consumers’ attention to the most important aspects?

Slide5

Example: CLP + biocidesCEPE is trying to find ‘smart’ ways (within the current legal constraints) to present the labelling requirements of CLP and BPR Article 58(3) without repetition, confusion or bewildering long namese.g.‘Contains

a biocidal product: Contains C(M)IT/MIT (3:1).  May produce an allergic reaction. Contains a biocidal product for the preservation of dry-film: IPBC. Risk of skin sensitization. Contains a biocidal product: BIT’Is this clear or helpful to the consumer?

Slide6

Some good news however…In CEPE’s consumer survey on DIY painting, 70% of respondents said they read the label on the last paint job, and >90% were familiar with the instructions86% of respondents found the label instructions fairly easy, easy or very easy to understand

Voluntary pictograms are used for paint, but are not standardised as in A.I.S.E.The above suggests these might not be necessary (but may be nice to have)

Slide7

j.robinson@cepe.orgwww.cepe.org

Thank you for your attention

7