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13 თებერვალი, 2019 13 თებერვალი, 2019

13 თებერვალი, 2019 - PowerPoint Presentation

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13 თებერვალი, 2019 - PPT Presentation

1 Integrated Solid Waste Management System Kutaisi Public Awareness Campaign Spring 2019 13 February 2019 Visit to 16 municipalities February March 2017 Share information about the project ID: 798244

management waste awareness regional waste management regional awareness 2019 campaign distribution project information municipalities 2017 solid kutaisi trainings communication

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Slide1

13 თებერვალი, 2019

1

Integrated Solid Waste Management System Kutaisi

Public Awareness Campaign Spring 2019

13

February

2019

Slide2

Visit to 16 municipalities February - March 2017

Share information about the project

Need to integrate the PR and awareness component in waste management plans and inform the relevant trainings cycle planned within the project

Collect information about the resources available in each municipality, the implemented activities and the communication channelsGet acquainted with the staff of the municipality's PR service and establish personal contacts.13 თებერვალი, 20192

Goal

Slide3

Trainings carried out within the framework of the project:

In order to better understand the role of PR and awareness raising in the field of knowledge enhancement and waste management plans, and in order to effectively integrate into the

documet

, in 2017, 2 trainings were implemented for the municipality PR staff?Training Topics:General principles for PR and awareness raisingThe need for involvement of stakeholders in the development of waste management plansThe trainings included both the theoretical as well as group practical work on the site13 თებერვალი, 2019

3

Slide4

The Kutaisi Solid Waste Integrated Management Project considers awareness raising campaign in

Imereti, Racha-Lechkhumi and Kvemo

Svaneti regions, involving solid waste company of Georgia and the project beneficiary of 16 municipalities.

The campaign aims to provide the population with various communication channels using the following information:Solid waste management company - carried out works and goalsWaste management system / roles and responsibilitiesNew regional landfill13 თებერვალი, 20194

Awareness raising campaign

Slide5

Communications Products:

Products created within the awareness raising campaign:

TV 3 video linkSolid waste management company

Waste management systemKutaisi new regional landfill1 radio link13 თებერვალი, 20195

Slide6

Communications Products:

In order to raise awareness of the local population living in 16 municipalities was also created:

Periodical regional newsletter # 1: 'Waste and Recycling'

Which will cover the population of Imereti, Racha-Lechkhumi and Kvemo Svaneti regions and provide detailed information:The new system of waste management, the roles of involved parties      Responsibilities

New Regional Landfill of Kutaisi, which will be built in line with European standards

13 თებერვალი, 2019

6

Slide7

Communication channels:

Regional Media:

TV videos will be posted on the following local TV channels: TV Rioni

; Call to TVDario Ring - Radio Rioni; Radio Old TownBulletin 'Waste and Recycling' - Distribution from MarchCities - Distribution CompanyThrough the villages of the municipalities community13 თებერვალი, 2019

7

Slide8

Social Media:

Facebook is one of the most flexible and easy to use communications tools in which 16 municipalities actively use the purpose of spreading information

Under the guidance of Solid Waste Management Company,There will be an online news platform that implies united information campaigns through the 16 municipalities Facebook pages.

Facebook will share the following types of visual or informational posts:Video clips; Infographics; Interviews; Various important activities related to campaign topics and so on13 თებერვალი, 20198

Communication channels:

Slide9

Distribution of Regional Newsletter in Urban Households organized by the Project

Journalist Meeting 13

September 2017

Urban Households in total (except Kutaisi): 38 555

Urban Households in Kutaisi: about 47 000

Slide10

Journalist Meeting 13 September 2017

Distribution of Regional Newsletter during community meetings

organised

by Temi Representatives

Each representative of a

temi

and / or independent village receives 50 copies

Distribution of 11 150 copies through altogether 223

temis

/ independent villages during meetings and discussions with citizens

Slide11

Journalist Meeting 13 September 2017

Municipality

Nr

of packages of 50 copies (conform

nr

. of

temis

/ independent villages)

Total

Nr

. of Newsletters

Baghdati

12

600

Vani

17

850

Zestaponi

18

900

Terjola

17

850

Samtredia

14

700

Sachkhere

13

650

Tkibuli

10

500

Tskaltubo

16

800

Chiatura

15

750

Kharagauli

17

850

Khoni

12

600Ambrolauri18900Lentekhi8400Oni17850Tsageri19950Total22311 150

Distribution of Regional Newsletter to Rural Households

organised

by

Temi

Representatives

Slide12

13 თებერვალი, 2019

12

Thank you for your attention