PPT-SEM I 4.01 – 4.02 – 4.03 Selling Advertising Space

Author : karlyn-bohler | Published Date : 2025-05-29

SEM I 401 402 403 Selling Advertising Space Capitalize on Celebritys Appearance at Event Media Relations MEDIA EDITOR The editor decides whether to publish or

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SEM I 4.01 – 4.02 – 4.03 Selling Advertising Space: Transcript

SEM I 401 402 403 Selling Advertising Space Capitalize on Celebritys Appearance at Event Media Relations MEDIA EDITOR The editor decides whether to publish or broadcast the release Space and time are limited so the editor. Participants will organize and deliver a sales presentation or consultation for one or more productsservicescustomers The guidelines for each of the Professional Selling and Consulting Events have been consolidated to facilitate coordination of part ef to in the institute College University has ramined satisfactory Any other information please record Seal and Signature of the Competent Authority h Status of the Institute College University Deemed Affiliated i Whether the candidate has com 4.01. SEM MATERIALS where you . SELL ADVERTISING. Programs. Yearbooks. Team photo cards. Internet . Tickets . (On the Back). Professional Teams SELL advertising on game tickets. Why would a team/sports company . 17. ©2012 . Cengage. Learning. All Rights Reserved. . Introductory Scenario: . Don’t Mess With Les. Who was Les Wunderman?. He created the Columbia House record club and “invented” the modern era of direct marketing.. Year 9 Commerce – Option 2. Students learn about:. The selling process. Factors which differentiate products. Service, convenience, value and social. Environmental. Product promotion strategies. Students learn to:. 3. Objectives. Advertising’s Role in Capitalism. Role in Manufacturing & Retailing. Know Era’s & Association with Culture. Identify Evolutionary Forces. The Value of an Evolutionary Perspective. Lesson 2 Business Ethics. Objectives. Identify and explain common ethical problems in advertising.. Identify and explain key ethical problems and principles of honest and ethical selling.. Key Terms. video for Smartphone. "Mobile Display Banner": a rectangular image, which may be animated or static, and is placed at the top or bottom of the page on a Smartphone device for advertising purposes. video for Smartphone Mobile Display Banner a rectangular image which may be animated or static and is placed at the top or bottom of the page on a Smartphone device for advertising purposes Publi Dr. . J. ayashri. . Kulkarni. Adverting Agency. Ad. Agency-Meaning, . Features,Functions. , Structure, Types.. Agency and Client-Relationship, Client turn over, Agency Compensation-types, Creative Pitch.. DR. . J. ayashri. Kulkarni. Creativity in Advertising. Meaning—Creativity is innovative ability. Capacity to create something new. Jest of advertising. Importance--creativity. Innovation. Fresh, new ideas. Dr. . Jayashri. . Kulkarni. Brand Building and Special Purpose Advertising. Brand Building: Communication . Process,A. IDA, Role of advertising in developing Brand Image, Brand Equity, and managing Brand Crisis.. Campaign Planning: Meaning and Features. Campaign : Series of advertisements having a common theme. For long time—4 months, 6 months, 1 year. Common Theme. Continuity. Definite objective. Procedure. Selling Skills . Chapter 2. Dr. Senem SÖNMEZ SELÇUK. . A. . product that is well conceived and produced through the . Combination of the most modern technologies and the best of inputs . cannot sell itself.

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