PPT-Shape of the Earth, Geoid, Global Positioning System,

Map Coordinate Systems and Datums Or how you can impress your friend on a hike D Ravat University of Kentucky May 2012 Motivation for the Exercise Most students and instructors are unfamiliar about the reasons for the discrepancies in latitudes and elevations from measurements made by a handheld GPS unit a smartphone Google Earth and a USGS . Designed and operated by the US Department of Defense it consists of satellites control and monitor stations and receivers GPS receivers take information transmitted from the satellites and uses triangulation to calculate a users exact location GPS Positioning can involve . brand. . name. , . image. , . packaging. , the way it is . delivered. but is usually a . combination. of these. - A stance. - An attitude. - A perception. - A point of view. 6. Objectives. Explain STP Process. Segmentation Bases. Target Segment Criteria. Elements of Effective Positioning. Creating Brand Value/Equity. STP Marketing & the Evolution of Marketing Strategy. Essentials for Effective Positioning Strategies. Substance- must be committed to creating . practical . value.. Consistency- everything must work in combination to reinforce a perception in the consumer’s eyes.. Daniel Roman. 1. , . Xiaopeng. Li. 2. , and Simon Holmes. 3. 1 Geosciences Research Division, NGS, NOAA, Silver Spring MD. 2 Earth Resources Technology (ERT), Inc., Silver Spring MD. 3 Stinger . for DMO. s. (They’re Not the Same). DMAI Best in Class Presentation. Note: this template contains several backgrounds. To see all the options, click the “Layout” drop-down on the Home tab.. Goals for this session . Geodesy. - the shape of the earth and definition of earth datums. Map Projection. - the transformation of a curved earth to a flat map. Coordinate systems. - (x,y,z) coordinate systems for map data. ’. s law of . universal gravitation. :. where:. F is the force of gravitation.. m. 1. and m. 2. are the masses.. r is the distance between the masses.. . . is the gravitational constant that is equal to 6.67x10. Chapter Objectives. After . reading this chapter you should be able . to:. Appreciate . the importance of market segmentation for specific consumer groups and realize that the targeting decision is the initial and most fundamental of all . Distilling the essence of the brand. Most Unique. Most Relevant. Large Following. What’s a brand?. Don’t be a commodity. . Be a brand.. What is Brand Positioning?. It starts with customer insights. Geodetic Survey. Dru Smith. Chief Geodesist, NGS. University of New Hampshire. Nov 16, 2012. 1. Outline. Overview of NGS and NOAA. Primer on Physical Geodesy. Recent Research. Geoid Slope Validation Survey of 2011. GOCE will use a three-axis gravitygradiometer to measure for the firstdirections. It is specifically designedfor the determination of the stationaryand 1mgal) and spatial resolutionanticipated require CERI-8355. Tu-Th 1:00-02:25pm. MacLab. - 3892 Central Ave. Room 110 (Long building). Bob Smalley. Office: 3892 Central Ave, Room 103. 678-4929. Office Hours – when I’m in my office.. NGS Project to . estimate. time-dependent quantities and . incorporate. into vertical reference system (NAPGD 2022). Quantities: .  . Geoid Time Rate of Change – secular trend from GRACE (NASA GSFC mascon v02.4, .