PPT-A BRIEF HISTORY OF SYMBOLS, MARKS, LOGOS, TRADEMARKS AND CO

TIMELINE 35000 15000 BC First use of symbols Pictographs on walls and caves in France and Spain 4500 3500 BC First exact reproduction of images Stamp seals carved from metal or stones and were used to impress ownership on clay. What Is a Trademark?. Just as your name identifies you and distinguishes you from others, a trademark identifies the . source. of a product or service and distinguishes it from the source of other products or services.. Ethos, Pathos, Logos?. "If we don’t move soon, we’re all going to die! Can’t you see how dangerous it would be to stay?“. "I’m not just invested in this community – I love every building, every business, every hard-working member of this town.". Hosted by Everett Arthur and Katie Frank. What is a trademark?. A trademark is any word, name, symbol, or device, or any combination thereof, used in commerce to identify and distinguish the goods of one manufacturer or seller from those of another and to indicate the source of the goods. 15 U.S.C. § 1127. . Ash . Shrivastav, David Delong, . Eric . Mathiasen, Subhasis Datta . 1. 2. A new division of GLOCO acting as a service provider for mobile health monitoring. It allows doctors and hospitals to remotely monitor their patients using GLOCO kits, which are the wireless devices GLOCO produces. By remote monitoring, the doctors are able to intervene early for new medical condition, monitor existing condition round the clock with less expense as opposed to . Ms Dunlop . 3. rd. year Religion . Signs. A sign is something that communicates a brief message. A sign can be a word, a picture, an object or an action. Signs should be easy to recognise and their meaning should be obvious. . Global Connections Seminar. What is a logo?. A logo is a unique identifying symbol.. A logo also is called a . brandmark. , mark, identifier, logotype, or trademark.. Types of Logos. Watermark: . (. also called logotype) is the name spelled out in unique typography or lettering. Modes of Persuasion. Logos. Logos: . the . appeal to logic, means to convince an audience by use of logic or reason.. Effect on audience: . logos evokes . a cognitive, rational response. . Readers . get a sense of, “Oh, that makes sense” or “Hmm, that really doesn’t prove anything. Exploring Different Types of Appeals. Emotional (pathos) - appeals to feelings. Ethical (ethos) – appeals to values. Logical (logos) – appeals to reason/logic. Each different rhetorical situation you find yourself in will call for you to use a different balance of these three types of appeals. . 1. 14 August 2014. ADP. 1-02. ADRP 1-02. Terminology and . Symbology. Database. Outline. 2. Army Doctrine Publication 1-02. . Provides foundational doctrine for establishing and using terms, acronyms, and symbols.. FALL . 2018. 2018. IP Survey -- Trademarks. 2. TO BE A “MARK”:. WORDS OR SYMBOL HAS TO SERVE . AS. A . BRAND. MEANING: IT HAS TO DISTINGUISH ONE’S GOODS OR SERVICES FROM THOSE OF OTHERS. 2018. Cindy Taylor. Logos. Logo: a graphic representation or symbol of a company name, trademark, abbreviation, etc., often . uniquely designed for ready recognition. . . dictionary.com. “Logos . are either purely graphic (symbols/icons) or are composed of the name of the organization...” . HERE’S . WHY …. 1. Top Ten Reasons Why Business Owners Should Care About Trademarks. Trademarks:. are encountered by everyone. influence consumers and help products or services stand out. create a brand identity for the business. New Product Introduction. August 25, 2011. Terrence J. McAllister. Discussion Points. Common terms . - definitions. Trademark Clearance- . what should be done and when. Trademark Registration . process- steps to take to gain additional legal advantages. New Product Introduction. August 25, 2011. Terrence J. McAllister. Discussion Points. Common terms . - definitions. Trademark Clearance- . what should be done and when. Trademark Registration . process- steps to take to gain additional legal advantages.