PPT-CRAFTING TONE in persuasive writing

How the words you use in your essay affect your persuasiveness Persuasive appeals TONE Your job is to CONVINCE the reader that your idea is the right one Cannot be done if you OFFEND Cannot be done if your logic is not reasonable. ELA. Would this technique get your attention?. Read each sentence. . Would it get your attention? Would it make you think about it?. Rate it on a scale from 1-9 with 1 being most likely to get your attention and 9 being no, not likely to get your attention.. .. My opinion statement (I deserve…): . T. wo . reasons I . want. this:. ___________________________________. ______________________________________. 2. ___________________________________. ______________________________________. Topic, Audience, & Purpose. Topic. any . issue that is debatable. Audience. y. our reader; the target of your communication. Purpose. to . persuade a . reader to adopt a certain point of view or to take a particular action. Presented by:. Gloria . Larkin. President, TargetGov. Gloria Larkin. President. Nationally recognized federal contracting business development expert. Author . of . The Basic Guide to Government Contracting. : . Why do we write persuasive . essays? . How difficult is it to . convince someone to act a certain way or do something? . . Are there specific techniques that are helpful in persuasion? . What is the difference between persuasion and argument?. author’s attitude toward the writing . (his characters, the situation) and the readers. A work of writing can have more than one tone. An example of tone could be both serious and humorous. Tone is set by the setting, choice of vocabulary and other details. . Persuasive Word Choice. Expert Testimony. . Expository vs. Persuasive Writing. Expository Writing. . Writing to Explain. Uses specific words and phrases that help the reader understand ideas.. Shows care about the topic with voice and language appropriate for the audience.. author’s attitude toward the writing . (his characters, the situation) and the readers. A work of writing can have more than one tone. An example of tone could be both serious and humorous. Tone is set by the setting, choice of vocabulary and other details. . How to express an opinion, support it with evidence, and convey these thoughts using an intentional writing voice are skills urgently needed in writing instruction.” (. Caine. , 2008. ).  . What is Persuasive Writing?. Expository (also called informative). Persuasive (also called argumentive). Narrative. Expository Writing.  Exposition writing "explains" or "informs.“. Most of the writing we do is expository.. When we do . Finelli. Wha. t is a Persuasive Essay?. . http://www.youtube.com/watch?v=0cThuaPUD_Q&feature=PlayList&p=16B069ABF7F24A36&playnext=1&playnext_from=PL&index=15. . In an episode of “Everybody Loves Raymond,” Marie writes a persuasive letter to the FBI interviewer whom is interviewing Robert (her son)…. cornell. notes. Argument. Position. Claim. Reasons. Support/evidence. Counterargument. Agenda. Bias. Appeals. Ethos. Pathos. Logos. Debate. Resolution. Motion. Proposition (affirmative side). Opposition . Tone vs. Mood Tone Tone: The writer’s attitude towards the subject of the piece, the audience, and self. Also known as, the way feelings are expressed. Conveyed through the use of: Diction (the words that the author uses in his/her writing) Most likely, you will have written a persuasive essay as part of your folio at N5. This will have been on a topic of your (or your teacher’s…) choice, based on an interest you have. Your Higher persuasive essay must be:.