Building Trust In Ethics Aidan White aidanpatrickwhitegmailcom Ethics and Journalism Journalisms conventions and standards are set out in codes There are more than 400 codes agreed at national and global level ID: 462709
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Ethical Journalism Network
Building Trust In Ethics Aidan White aidanpatrickwhite@gmail.comSlide2
Ethics and JournalismJournalism’s conventions and standards are set out in codes. There are more than 400 codes agreed at national and global level.
http://rjionline.org/AS-Codes-of-EthicsSlide3
Getting StartedThe first stage is a Mission Statement: who we are, what is our purpose?Then we adopt a Code of Standards : our values and commitment to standardsThen we prepare editorial guidelines :these translate the code into practice of journalism
Codes are short – guidelines are detailed, practical, detailed and based on experienceSlide4
Traditional Values in PracticeMedia have developed models:The BBC http://www.bbc.co.uk/editorialguidelines/
Associated Press http://www.ap.org/company/news-valuesGEO TV Pakistan http://geo.tv/asool/ Slide5
Ethical Contracts: Pakistan Example A) GEO Manifesto - Our values, goals and declared biasesB) Best Practices Guidelines
on Geo Manifesto : A document defining operational work across the company.C) TeamGEO Ethical Journalism Handbook : Ethics guidance for journalists.D) Monitoring and Implementing Procedure: How we will monitor and implement the aboveSlide6
Ethical Contracts:Employment ObligationsWriting Code of Conduct into Contract of employment for JournalistsIncluding Clause of ConscienceEnsure Internal Culture of Attachment to Company Values
Self-Reporting on Standards as a Business strategy – Internal Ethical AuditingSlide7
Ethical Audit : Internal Reporting Our Commitment to ethics and good governance Mission statement
, codes of conduct governance rules (transparency, avoiding conflicts of interest)engagement with external regulators (press council, etc)Recognition and reward for quality work (prizes, etc)Promoting integrity through co-operation between different sections of the company (commercial, marketing and editorial) Slide8
How much journalism we have produced Numbers of editorial columns, contributions from external sources (commissioned and uncommissioned), and numbers of contributors on all platforms (including online sections),Examples of holding power to account – business, politics, sports cultural life, etc.Examples of issues raised and debates on important topics
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How company protects editorial independence Separation of commercial activities and editorial activitiesIndependence of the editor in chief : statement of editor on challenges and opportunities
Obligation of journalists to respect ethical codesSlide10
How Company deals with complaints and concerns of audience Internal systems for dealing with complaintsNumbers of complaints received internally. How many resolved amicably, how many legal cases, how many complaints to the press council or industry regulator?
External systems for dealing with complaints (press council, etc.)Actions for engaging with the audience and readers. Slide11
Safety and Protection of Journalists and Media Staff Provision of training and awareness-raising for reporting in danger zonesFirst aid training
Availability of medical insurance and life insuranceCo-operation with industry initiatives to improve safetySlide12
Management and ownership of the company Status, name and address of the company, its range of activities, financial holdingsBoard of Directors, Structure of management
Rules of internal governanceReport on company actions to combat corruption and conflicts of interest Income received from state and external sourcesDetails of membership in groups such as industry associations at national/international advocacy Slide13
Information on economic performance Circulation figures and audience reachDetails of the company’s financial status and reports as provided to national authorities as required by law.
A commentary on financial trends and market conditions. Slide14
Industrial relations, labour standards and training activity Respect for national and international labour standards including trade union recognition, collective bargaining and gender equalityWhat we have done to improve journalistic skills and other training for staffNumbers of full time, part-time and freelance staff
Actions to promote diversity in staff employment Slide15
Company objectives and targets Set out targets – editorially and commercially – for the companyAssess successes and failuresHighlight specific projects and programmes
Industry trends Challenges and risks in the next yearOpportunities and potential for developmentSlide16
Building the Business of
Journalism Through
Transparency
Accountability
Review and ReflectionSlide17
Build
Trust