spread like wildfire using social media Alicia Lyttle amp Lorette Lyttle The Lyttle Sisters Sites To F ocus O n Facebook Youtube Twitter Google Pinterest ID: 604883
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Slide1
“How to make your message
spread like wildfire – using social media”
Alicia
Lyttle
&
Lorette
Lyttle
“The
Lyttle
Sisters”Slide2
Sites To Focus O
nFacebookYoutubeTwitterGoogle +PinterestSlide3
Why Spread Your Message?
BrandOpt-ins (list building)FollowersInfluenceTrafficBacklinks (SEO)Make Sales!Slide4Slide5
Facebook – Spread Your Message
ImagesVideoQuotesQuestionsPollsGroupsFan PagesFacebook Events* Facebook AdsSlide6
Facebook - Images & Video
FunnyWOWGreat quoteBaby, animalsTips: Post URL on Photo (back to FB page or URL)Ask to share (Please)Ask for comments (Please)Slide7
Tips … Slide8
Facebook - Quotes
InspiringFunnyFamous (quote or author)Tips:Put quote on an imageMake a video around quote (animoto.com)Ask to shareAsk to commentSlide9
Facebook Questions & Polls
Hot topic (in the news)ControversialFun to answerEasy to answerTips:Add an imageReply to all responses with call to action (Example apps)Interaction (always reply with @ - shows up on their page/feed – they get notified) Keep it aliveSlide10
Facebook - Groups
Search & Join (alive/interaction – everyone can post)Avoid groups with host only posts unless interaction is very highParticipate No spammingTipsAnswer/Reply with helpful infoContributeAsk for share, follows, likesSlide11
Facebook – Fan pages
Create one!Search & Like other pages (through your page)Interact on other pages (that are alive)TipsDon’t oversellEngage, interact, always replyConsistencySlide12
Facebook – Events
Set one up (webinars, product launches, PhotosUpdate pageEmail all members (under 5000 invited)TipsDon’t overdue it (annoying)Clear call to action (register, signup: free gift)Slide13Slide14
Youtube –Spread Your Message
Why YoutubeSocial network?How to get lots of viewsSlide15
Youtube – Why Youtube?
“Video is where the Internet is going.” –Digital Marketer2nd largest search engine4th site in the world for trafficGoogle OWNS Youtube (since 2006)By 2015 -> 90% of internet traffic will be video (Cisco’s prediction)½ of all website traffic after 5pm is video traffic (
Youtube
, Netflix, etc.)Slide16
Youtube – Why Youtube?
Videos help people make purchasing decisionsDoes this apply to you? See a review, how to use something, etc.46% of consumers who shop online prefer shopping on retail sites that have videoVideo emails have 2-3% higher click through rateSlide17
Youtube –Is it a social network?
Yes!Interaction Friends/SubscribersLikesViewsComments*The more the better!*Social ProofSlide18
YouTube – How to get views
File name is keywordsTitle – keywordsDescription – keywordsDescription – URLWell designed Youtube channelTips:Get likes, comments, video comments, views, friends/subscribersSlide19Slide20
Twitter – Spread Your Message
Grow Your FollowingTweet often (use quotes)Update with images – and ask for interaction (example – guess where I am)Reply to other TweetsHave an automated DM (Direct Message)Ask (and you shall receive)Slide21
Twitter Tip
Learn from your competitorsWhat strategies are working for them ?What kind of tweets are bringing the best interaction?Use their strategies as inspiration to improve upon to make your messages become viral!Slide22Slide23
Google + - Spread Your Message
Who owns Google +SEO CirclesBusiness PagesUpdate OftenSlide24Slide25Slide26
Pinterest –Spread Your Message
What is pinterest?Getting startedSetting up your profileWhat to “pin”Making money off of “pins”Slide27
Pinterest – What is it!?
New Social media site – one of the fastest growing (followers/following)Image driven traffic7 million new visitors/mo.WomenPinterest is sending more REFERRAL TRAFFIC to peoples websites than Youtube, Linkedin& Google + combined!Slide28
Pinterest –Getting Started
Need an invitationProfileStart following peopleSlide29
Pinterest – Setting Up Your ProfileSlide30
Pinterest – Making a pin
PinEdit URLWhere do you want to send traffic to?Affiliate link?Tweet your link (your pin)Slide31
Pinterest – Making $ with pinning
Affiliate LinksHigh Quality backlinksLink to your productBoard is indexed by GoogleIntegrate it with Facebook and WordpressSlide32
“How to make your message
spread like wildfire – using social media”