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Family Career and Community Leaders of America Mission Mission Statement To promote personal growth and leadership development through Family and Consumer Sciences Education Focusing on the multiple roles of family member wage earner and community leader members develop skills for life through. www.invo.org.uk www.invo.org.uk www.invo.org.uk www.invo.org.uk www.invo.org.uk www.invo.org.uk www.invo.org.uk This guide was published in February 2002 and revised in August 2006 under the title: A MORRIS BRAY ARCHITECTS, CYCA CLUBHOUSE ARCHITECTS CA 1998. BASE DRAWINGS COURTESY OF. MORRIS BRAY ARCHITECTS, CYCA CLUBHOUSE ARCHITECTS CA 1998. BASE DRAWINGS COURTESY OF. MORRIS BRAY ARCHITECTS, CYCA CLUBHOUSE ARCHITECTS CA 1998. Argument by Logic. Logos- Gain the High Ground. Messages that appeal only to the speaker have a tendency to boomerang- You have to convince your audience that the choice you offer is the most “advantageous”– to the advantage of– the audience.. Image courtesy of Dr. GA Ricaurte, Johns Hopkins University Bloomberg School of Medicine. “Dispute it like a man.” . Macduff. responds gruffly, “But I must also feel it as a man.” (Mac. 4.3. 219-21. ). The Rhetorical Triangle-. (right . side). Pathos-Emotional . Argument (left side). Appeals in Argument. Persuasive writing. The goal of argumentative/persuasive writing is to persuade your audience that your ideas are valid, or more valid than someone else's.. The Greek philosopher . Global Connections Seminar. What is a logo?. A logo is a unique identifying symbol.. A logo also is called a . brandmark. , mark, identifier, logotype, or trademark.. Types of Logos. Watermark: . (. also called logotype) is the name spelled out in unique typography or lettering. Amanda, Brendan, Hannah, Reid, Tori. What is Logos?. Logos is an appeal to logic, and is a way of persuading an audience by reason. . Historical Background . Growing up in both England and Ireland, Jonathan Swift was able to experience both the views of the English and the Irish, including their feelings toward each other.. Slogan. A short and striking or memorable phrase used in advertising. Nike. McDonalds. Snickers. Subway. Presidential Slogans. Zachary Taylor – For President of the People. Abraham Lincoln – Vote Yourself a Farm. Modes of Persuasion. Logos. Logos: . the . appeal to logic, means to convince an audience by use of logic or reason.. Effect on audience: . logos evokes . a cognitive, rational response. . Readers . get a sense of, “Oh, that makes sense” or “Hmm, that really doesn’t prove anything. What appeal are advertisers using to get you to buy their product?. Snob Appeal, Bandwagon, Plain Folks, Repetition, Testimonial, Patriotism, Expert Opinion, Weasel Words. Objective:. You . have in front of you Ethos, Logos, and Pathos Cards, as well as cards with different persuasive techniques (bandwagon, snob appeal, . for . “WAY SMART” . Middle School Students. By Chuck Bennett. There is one thing that . ALL of you. . will be wanting in the next few years.. Here’s a hint…. Here’s another hint…. Maybe you’ll be satisfied with your parents’ car.. Contracts Law. Consideration, Intention to Create Legal Relations, Capacity. Courtesy: www.carlprosper4nugs.yolasite.com. Consideration . A legal term [not used in the normal English sense] . Key ingredient which must be present to turn an agreement into a binding contract. Ambroat FreeDigitalPhotosnetImage 2 courtesy of stockimagesat FreeDigitalPhotosnetImage 3 courtesy of artur84at FreeDigitalPhotosnetImage 4 courtesy of Vichaya Kiatying-Angsuleeat FreeDigitalPhotosnet