Perez

Presentation on theme: "Perez"— Presentation transcript:

Slide1

Perez Ochieng

SACOMA Global Foods Innovation and Training LTD Slide2

THE FUTURE OF AGRICULTURE IN AFRICA

PEI Spotlight Seminar/conference15th

March 2017@ The Library, Royal Society of Chemistry,Burlington House, Piccadilly, London W1J 0BASlide3

The continent of Africa has enormous potential, not only to

feed itself, eliminate hunger and food insecurity, but also to be a major player in global food market. This potential lies in its

land , water, men, women, knowledge and huge markets. Recognizing this opportunity, the African Union chose 10 years ago to make agriculture one of the pillars of the New Partnership for African Development (NEPAD).

‘Foreword’Slide4

SACOMA

GLOBAL FOODS INNOVATION has taken advantage of the market opportunities through various interventions including 1) Food Innovation and Food Products Design technologies and packaging.

Provides and facilitates training on EU Food Standards and Knowledge Transfer Partnerships for building technical capabilities to add value, process, brand, package and niche-market the premium sweet potato products’ access to European/Global markets, targeting health-conscious consumers for packaged food that is tasty, healthy and convenient to prepare based on palatability and

preference

2

) Modern warehousing to extend shelf life of fresh sweet potato roots and assure sustainable supply.

3

)

Mobilizing farmers into producer groups (or cooperatives), Training them on harvesting methods, good agriculture practices and food heath standards to ensure famers are integrated in the supply chain, guaranteed fair price and increased incomes and welfare.

About SACOMA GLOBAL LTDSlide5

The continent is bursting with potentialAt

200 million hectares, sub-Saharan Africa is home to nearly half of the world’s uncultivated land that can be brought into agricultural production. Africa uses only 2%

of its renewable water resources compared to 5% globally. Together with abundant resources, including a resourceful, enterprising youth population, strategic investments in agriculture can unleash virtuous growth cycles

How can

Africa

capitalize on

the

opportunities?Slide6

African farmers need

new technology—higher-yielding, more resilient food crops that deliver bountiful harvests. New techniques are beginning to boost yields in rice and cocoa, among other crops. African

farmers need more electricity, more irrigation, and better infrastructure that links them to lucrative regional food markets. Africa need sound policies that do not discriminate against the farm sector.  Women produce the bulk of food in Africa, and yet they are largely locked out of land ownership, access to credit, and productive farm inputs such as fertilizers, pesticides, and farming tools. Further, they are often bypassed by extension services, limiting their productivity.

The needs:Slide7

The Comprehensive African Agricultural Development Programme (CAADP) seeks to drive our continental agricultural revolution, by increasing investment in agriculture, fostering entrepreneurship and investment in agribusinesses and

agri-food value chains, improving national and regional agricultural markets, fostering Africa’s collective food security and improving the management of natural resources.

CAADPSlide8

Harnessing the power of sweet potatoes (from Kenya)

COUNTY SWEET POTATO PRODUCTION PROJECTION FROM 2016 TO 2020

YEAR

TARGET HA

EXPECTED PRDUCTION (TONS)

2016

766

8,426

2017

775

8,680

2018

800

9,200

2019

825

9,900

2020

850

10,200

COUNTY SWEET POTATO PRODUCTION TRENDS FROM 2010 TO 2015

YEAR

ACHIEVED HA

PRDUCTION IN TONS

INCOME GENERATED KSH

2010

3323,98423,541,80020113814,15026,409,00020123263,44625,061,80020134314,52532,909,00020147347,92761,254,00020157508,17566,886,300

2700 FarmersSlide9

Public sector and governments & Policymakers

Private sector, Processors, PackersDistribution and Logistics and BrandingResearchers and continues R&DKTP with universities (UK/EU)Regional institutions and technical institutions

Fair prices, economic wellbeing, training/building capacity and integrating farmers in the supply chain.Good Agriculture Practises (Global GAP), HACCPWarehouse systems, SPS, food standards, H$SPartnerships and

stakeholder relationshipSlide10

SPS (Sanitary and phytosanitary

 )measures ; WTO trade agreement on  food safety and animal and plant health (and budgets)Commercial Farming and Investor relationsCommercial Farming v. small-holder farming.Skills and

technology to manage Agriculture Programmes (old University Courses)International Donors (impact on entrepreneurship, creativity and innovation)

Limited

supply of Energy/electricity for large scale

competitive manufacturing including

a focus on climate-smart agriculture

for accelerated agricultural

transformation

ChallengesSlide11

Improved

goods transport infrastructure: SGR (standard Gauge Railway (Kenya through Uganda Rwanda, Southern Sudan)Boosting intra-Africa trade and investments, rapid industrialization and economic diversification, sustainable resource and environmental management,

creating jobs, human security and shared prosperity. Effort to boost investments and productivity, intra-African trade and regional agri-food value chains, ECOWAS, SADC, ECCAS and EAC have put in place regional agricultural policiesGlobal trade negotiations, EPAs with the EU, focus on the

African priorities

shared

prosperitySlide12

The adoption of innovation required to increase productivity cannot be simply decreed.

Innovation meets the needs of producers Family farming is best placed to optimise labour use and to enable greater land useHarnessing the Entrepreneurial potential: the public authorities have become accustomed to seeking external assistance at the expense of making more significant national budget contributions to finance capabilities the agricultural sector

.Develop sustainable business model and proof of conceptSlide13

Niche marketing, branding, Geographical Indication (GI), Gluten Free, high profile endorsements

Emphasis to farming as a business, a profitable venture, raise the profile of the farming profession; Promote change and transformation in agriculture (catalyst for change)Mobilisation of resources, including HR, and development of farmer groups/cooperatives and productive units that have the greatest development potential.

PR strategyMedia and inspiration Slide14

Sweet potato is a widely grown root crop in Kenya and other parts of Sub-Saharan Africa as

a source of energy, anti-oxidant and Vitamins. In spite of its increasing importance as food and commercial crop, sweet potato faces high post-harvest losses during transportation and storage, poor harvesting methods, handling, and packaging. There is no warehousing technologies to improve shelf life of harvested roots and increase opportunities for Bulk Trading.

Limited skills, Knowledge and innovative food technologies for food products design to expand utilization of sweet potatoes into premium food products. Influencing governments

for resource allocation on post-harvest TechnologiesSlide15

Engaging other

stakeholdersSlide16

Consumer acceptability

& Market ResearchSlide17

Knowledge Transfer Partnerships (KTP) Product Development Slide18

Innovative

Food

Products Branding, Entrepreneurship, Investors

Outcome

The business case outcomes are as per below:

Estimated company valuation (worst case) -

£3.5 million

Expected annual return –

18%

Required investment -

£125k

(5 to 10% equity)

Potential exit value in Year 5 -

£286k

Potential exit multiple in Year 5 –

2.29x

Total return in Year 5 –

129%Slide19

Sweet Potato Premium Products

Product

shortlisted for WORLD FOOD INNOVATION AWARD (Marhc2017

UK

WOMEN SUPER ACHIEVER AWARD by world HRD

Congress

Shortlisted for EXPORT PREPARATION PLAN (DTI

)

Perez

Ochieng

was selected as Top Most Talented Entrepreneur in Africa selected by HRH The Duke of York KG

Pitch@Palace

initiative

, in

their African Entrepreneurship Programme (AEP) designed to develop the African private sector and stimulate innovation and technology throughout the continent.Slide20

The next big food ideas will come from Creativity and

Innovation,Technical knowledge and skills, backed by committed Entrepreneurs who want to create value-added products that global Market place wants and demands.Contacts:Perez

OchiengEmail: perez.sacoma@gmail.comMob: +44 (0) 7764 961 489www.sacomauk.comwww.sacomasweetpotatoes.com

Thank you