PPT-SELLING

AND SALES MANGEMENT Chapter Three Territory Development And Time Management A Sales Territory is a configuration of current and potential accounts for which responsibility has been assigned to a particular sales representative. 17. ©2012 . Cengage. Learning. All Rights Reserved. . Introductory Scenario: . Don’t Mess With Les. Who was Les Wunderman?. He created the Columbia House record club and “invented” the modern era of direct marketing.. . and . the. . Challenger Sale. . A primer. Get a primer on insight selling and the characteristics of the challenger sale. Saves you at . least. 3 . days of hard work!. Executive summary. Customers don’t need you the way they used to.. Q. . On a scale of 1 to 10, how seriously have you thought about selling your home within the past year? . Year 9 Commerce – Option 2. Students learn about:. The selling process. Factors which differentiate products. Service, convenience, value and social. Environmental. Product promotion strategies. Students learn to:. sales management. nineteen. Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.. LEARNING OBJECTIVES. Learning Objectives. Define personal selling and describe its unique characteristics as a marketing communications tool. . Distinguish between transaction-focused traditional selling and trust-based relationship selling, with the latter focusing on customer value and sales dialogue.. Personal Selling – Defined. An important part of marketing . that relies heavily on . interpersonal interactions . between buyers and sellers to . initiate, develop, and enhance . Step 6. Objectives. Explain the benefits of suggestion selling. List the rules for effective suggestion selling. Demonstrate appropriate specialized suggestion selling methods. Suggestion Selling. Maintaining and building a clientele is CRUCIAL for future sales. Focusing on Building Relationships. 1. 6. th. Edition. David J. . Lill. and Jennifer K. . Lill. DM Bass Publications. A Career in Professional Selling. Learning Objectives. Appreciate . the role of selling in our economy. Learning Objectives. Understand the role of relationship selling in today’s market and how it differs from past stereotypes of selling.. Learn the steps in relationship selling and the purpose of each step.. What are the steps of the retail process?. Approach. Customer . Classification (Determining Needs. Casual Lookers. Undecided Customers. Decided Customers. The . Sale (Presenting the Product, Handling Objections). Define personal selling and describe its unique characteristics as a marketing communications tool. . Distinguish between transaction-focused traditional selling and trust-based relationship selling, with the latter focusing on customer value and sales dialogue.. Scaling Up Your Sales And Marketing . Machine For The Digital Buyer. Jamie Shanks, CEO at Sales for Life. Introduction. Jamie Shanks. CEO, Sales for Life. If you and your entire sales and marketing organization apply the principles based in this book, I promise you that Social Selling will positively affect the growth trajectory of your company. . of . Salespersons (. Including Types of Selling Situations and Selling as a Career). . CHAPTER OBJECTIVES. Characteristics of a Good Salesman. Physical, Psychological, Social, Character and Technical .