PPT-Language in Media and Advertisement

Author : tatyana-admore | Published Date : 2015-09-16

Abhishek Kar Ish Dhand Partha Paul Swapnika Reddy Major Issues Reaching the Unreachable Conventional and Non conventional Media forms Advertising Media Discourse

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Language in Media and Advertisement: Transcript


Abhishek Kar Ish Dhand Partha Paul Swapnika Reddy Major Issues Reaching the Unreachable Conventional and Non conventional Media forms Advertising Media Discourse Which Medium to use. How to reduce wordiness. Eliminate Redundancies and Repetition. Although Bennett’s arguments about children being raised by homosexual couples seem strong, there are many inconsistencies such as Bennett not bringing evidence into his argument. In his argument he does not provide his readers with evidence showing us what makes being raised by homosexuals so bad. . Using and Identifying Persuasive Techniques: . When looking at advertising you need to ask yourself a number of questions. What are they trying to sell me? . How are they trying to sell it to me? . Why are they trying to sell it to me? . (Objectionable Advertisements). Act, 1954. INTRODUCTION. Ethical advertisement . is the way of life in this competitive world of trade, and . pharmaceuticals are no exception . to this practice of advertisement.. ( . Geox. Shoe Commercial . ). Presented by . : . Zainab. . AL-Mubarak. ID :. . 200800810. Instructor : . Kumarashvari SUBRAMANIAM. . Background of the Advertisement. Place: . the commercial was at at different places including hotel, Gym, office and cinema. . up the . internet. . Choose one of the following website to play a game.. Live Race Typing (compete against other classmates) . http://race.sense-lang.org/multi/game. (Multi-user). Kayak Game (dodging rocks and race competitors). Self-Regulation – Advertising Standards Bureau. Government Regulatory Bodies. Australian Classification Board (ACB). Australian Communications and Media Authority (ACMA). Voluntary Code of Conduct on Body Image (VCCOBI). Tide print Advert. Driving Question. How are women are represented in the Tide print advert?. Learning Outcomes. I will know. h. ow women are represented in the Tide advert. I w. ill understand. how the representations reflect stereotypical representations of women in the 1950s. Government Regulatory Bodies. Australian Classification Board (ACB). Australian Communications and Media Authority (ACMA). Voluntary Code of Conduct on Body Image (VCCOBI). Self Regulation Bodies. Advertising Standards Bureau – . Media language. Media language refers to the ways in which media producers . make meaning . in ways that are . specific. . to the medium in which they are working and how audiences come to be literate in ‘. By: Shannon Stevens. This advertisement was first released in New York City in 2008 by Nike. It is used to create motivation for anyone especially procrastinators. . Who is the audience?. The audience in this advertisement could be anyone, but particularly is associated with procrastinators or people that use “tomorrow” as an excuse to put things off today. This could be athletes who put off practice, students who put off homework, or every day people putting off exercise. Nike is telling the audience to not procrastinate and to get out and “Just Do It.”. There is more to advertising than meets the casual eye. An effective ad works best when it strikes a chord in the needs and desires of the receiving consumer – a connection that can be both intuitive and highly calculated.. Santa Coke Advertisement Rachel Spangler Santa Coke Ad from 1938 Background This advertisement was released in 1938 and published by Haddon Sundblom. He was the artist of many of the older coke ads for Coca-Cola. The particular picture was the first made with both Santa and a child. It was specifically made for Christmas. Consider how imaginative techniques are used by media products from your cross-media study to attract and maintain audiences.. Support your answer with reference to a range of examples from three media platforms. (32 marks. CONTENT. Examples and instances of Misleading Advertisements. Objectives of ACT.. Definitions.. Classes of Prohibited Advertisements.. Classes of Exempted Advertisements.. Exemption from Application of ACT..

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