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Segmentation analysis of mobile phone users based on freque Segmentation analysis of mobile phone users based on freque

Segmentation analysis of mobile phone users based on freque - PowerPoint Presentation

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Uploaded On 2017-08-03

Segmentation analysis of mobile phone users based on freque - PPT Presentation

Amaleya GoneosMalka Arien Strasheim Anské Grobler 30082012 2012 World Marketing Congress Cultural Perspectives Introduction Mobile phone penetration in South Africa 80 of population High penetration illustrates the importance of mobile technology and its acceptance ID: 575452

phone mobile features social mobile phone social features media phones importance transformation usage segments marketing communication scores segmentation networks

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