TOURISM PROMOTIONS BOARD PHILIPPINES TPB History:

slide1. TOURISM PROMOTIONS
BOARD PHILIPPINES<br>
slide2. TPB History: PD867, s1976 PRESIDENTIAL DECREE No. 867, s1976
Creation of a body to be known as the PHILIPPINE CONVENTION BUREAU which shall have the mandate to develop and execute a campaign to promote tourism to, and attract international gatherings and events in, the Philippines.<br>
slide3. TPB History: EO 120-A, s1987 Executive Order 120-A, s 1987
Renaming the Philippine Convention Bureau as the Philippine Convention and Visitors Corporation
Mandate:
The same mandate as PD 1448, s1987<br>
slide4. TPB History: EO 120-A, s1987 Executive Order 120-A, s 1987
Renaming the Philippine Convention Bureau as the Philippine Convention and Visitors Corporation
Mandate:
The same mandate as PD 1448, s1987<br>
slide5. National Tourism Act 2009Republic Act 9593 Who authored the law and when was it enacted?
Sen. Richard Gordon and was approved on May 12, 2009 by PGMA

What is the mandate of the Department of Tourism?
Planning, programming, coordination, regulatory government agency in the development and promotion of tourism What are the attached agencies under DOT?
Phil Tourism Promotions Board
Tourism Infrastructure and Enterprise Zone Authority
Duty Free Philippines Corp
Intramuros Administration
National Parks Development Committee
Nayong Pilipino Foundation
Phil Commission on Sports Scuba Diving.
Phil Retirement Authority is now under DOT.<br>
slide6. MANDATE The TPB shall be responsible for marketing and promoting the Philippines domestically and internationally as a major global tourism destination, highlighting the uniqueness and assisting the development of its tourism products and services, with the end in view of increasing tourist arrivals and tourism investment. Specifically, it shall market the Philippines as a major convention destination in Asia. To this end, it shall take charge of attracting, promoting, facilitating and servicing large-scale events, international fairs and conventions, congresses, sports competitions, expositions and the like. It shall likewise ensure the regular advertisement abroad of the country’s major tourism destinations and other tourism products, not limited to TEZs. It may also provide incentives to travel agencies abroad which are able to draw tourists and tourism investments to the country.<br>
slide7. TPB CORPORATE QUALITY POLICY The Tourism Promotions Board (TPB) is a world-class organization committed to marketing Philippine tourism and providing the highest quality of service that inspire stakeholders and meet customers’ expectations and needs.
TPB shall continue to improve its value to partners, stakeholders and clients by adhering to an effective and efficient Quality Management System that is compliant with global standards and legal requirements.
TPB shall power its performance with a well-balanced work environment characterized by integrity, teamwork, professionalism and excellence.<br>
slide8. MISSION To market and promote the Philippines domestically and internationally as a world-class tourism and MICE destination, in strategic partnership with private and public stakeholders to deliver a unique high-value experience for visitors, significantly contributing to increased arrivals, receipts and investments to the country.

VISION
The Philippines is among the top destinations in the world by 2020.<br>
slide9. CORE VALUES Our VALUES POWER our success
PASSIONATELY DRIVEN TEAMWe respond enthusiastically and with dedication to the needs of industry stakeholders.
OUTSTANDING LEADERSWe act as an enabler in embracing challenges to create breakthrough ideas, exercise good governance, transparency and judicious management of resources.
WELL-BALANCED WORK-LIFEWe create a healthy work environment to promote a balanced professional and personal well-being of the workforce.
EMPOWERED ORGANIZATIONWe strive to be superior by improving performance through continued learning in all levels of the organizations.
RESPONSIVE PARTNERSWe commit to build and nurture a just and sustainable development for the society.<br>
slide11. SUMMARY OF TPB PERSONNEL COMPLEMENT (Plantilla Positions)as of 15 December 2016

PLANTILLA POSITIONS TOTAL FILLED UNFILLED

REGULAR 162 82 80

JOB ORDER EMPLOYEES 63<br>
slide12. SUMMARY OF TPB PERSONNEL COMPLEMENT
PLANTILLA POSITIONS PLANTILLA POSITIONS TOTAL
COO (SG-30) 1
DCOO (SG-28) 2
MANAGER (SG-26) 9
DIVISION CHIEFS (SG-24) 14
TECHNICAL (SG-15 – SG 24) 108
SUPPORT (SG-1 – SG 14) 28

TOTAL 162<br>
slide13. SUMMARY OF TPB PERSONNEL COMPLEMENT
PLANTILLA POSITIONS PLANTILLA POSITIONS TOTAL FILLED UNFILLED

COO (SG-30) 1 1
DCOO (SG-28) 2 2
MANAGER (SG-26) 9 5 4
DIVISION CHIEFS (SG-24) 14 2 12
TECHNICAL (SG-15 – SG 24) 107 55 52
SUPPORT (SG-1 – SG 14) 29 20 9

TOTAL 162 82 80<br>
slide14. SALARIES AND BONUSES REGULAR EMPLOYEES
BASIC SALARY – BASED ON SSL – 3
ALLOWANCES:
REPRESENTATION AND TRANSPORTATION
SG-30 - P 11,000.00 (COO) + CAR SERVICE
SG-28 - 9,000.00 (DCOO)+ CAR SERVICE
SG-26 - 7,500 + CAR SERVICE
SG-24 - 10,000.00 (RATA)<br>
slide15. SALARIES AND BONUSES PERA - P 2,000.00 (REGULAR EMPLOYEES)
*HIRED PRIOR TO SALARY STANDARDIZATION
RATA (SR. OFFICERS)
MEDICAL
MEAL/TRANSPO SUBSIDY (RANK AND FILE)
CHILDREN ALLOWANCE
RICE ALLOWANCE<br>
slide16. SALARIES AND BONUSES BONUSES:
13TH MONTH PAY – ONE MONTH BASIC SALARY
MID-YEAR - ONE MONTH BASIC SALARY
CASH GIFT - P 5,000 EACH
PEI - P 5,000 EACH (AS DETERMINED BY THE BOARD)
PBB - (GCG RULING – P 25,000
P 15,000
P 7,500

TRADITIONAL BONUSES:
EDUCATIONAL ASSISTANCE - ONE MONTH GROSS SALARY
SOCIO-ECONOMIC ASSISTANCE – ONE MONTH GROSS SALARY
CHRISTMAS INCENTIVE - ONE MONTH GROSS SALARY

JOB ORDER EMPLOYEES – BASIC ONLY
(*BONUS – integrated on their basic salary)<br>
slide17. FUNCTIONAL STATEMENTS
I. OFFICE OF THE CORPORATE BOARD OF DIRECTORS
Formulate policies, guidelines and programs to effectively implement and carry out the purposes and objectives of TPB.

A. OFFICE OF THE CORPORATE BOARD SECRETARY

Prepare agenda and minutes of Board and Committee Meetings in consultation with the Chairperson and COO and prepare Board Resolutions, Secretary’s Certificates and other such official documentations as a result of Board and Committee meetings;<br>
slide18. B. INTERNAL AUDIT OFFICE
 

Review work plans, accomplishments and status reports of the Corporation’s projects and programs to determine whether results are consistent with established goals and objectives and whether the programs are implemented as planned and analyze financial statements, reports of the TPB’s organizational units, projects, programs, to ascertain the reliability and usefulness of accounting, financial, and statistical data / information.<br>
slide19. II. OFFICE OF THE CHIEF OPERATING OFFICER
 

Execute and administer the policies, programs and measures approved by the Board, Direct, manage, and supervise the operations of the Corporation and be responsible for the efficient and effective conduct thereof and formulate the general work program of the Corporation and ensure its strict and timely implementation in accordance with its mandate and in the manner consistent with the Department of Tourism’s strategy and policies.<br>
slide20. A. CORPORATE PLANNING AND BUSINESS DEVELOPMENT DEPARTMENT
 
Prepare the TPB’s Corporate and business plan for approval of the Board, conduct and acquire relevant studies, researches and interventions that will continually improve the Corporation’s marketing knowledge and management capabilities including, but not limited to, the acquisition of data on MICE events and formulate a comprehensive business plan for medium- and long-term operation and Propose business innovations, pioneering programs, and activities in order to create dynamic marketing opportunities and to develop emerging markets in coordination with the private sector.<br>
slide21. B. LEGAL DEPARTMENT
 
Advise and assist the COO on all legal matters involving the Corporation, review and finalize all issuances, circulars, and rules and regulations to be promulgated by the Corporation, as well as all legislative instruments wherein the Corporation is a party to and prepare, review and notarize contracts, other legal instruments and/or documents, and local/international agreements wherein the Corporation is a party to;<br>
slide22. C. MANAGEMENT INFORMATION SYSTEMS DEPARTMENT
 
Responsible for the administration of a comprehensive management information system for the corporation that shall provide linkages relating to marketing, administrative and financial controls and provide technical support and services,design , implement a comprehensive management information system with marketing revenue capability in coordination with the marketing units of the Corporation and aligned to the NTDP and maintain an interactive website designed to reach a wider cross section of consumers for the timely distribution of updated and relevant information.<br>
slide23. III. OFFICE OF THE DEPUTY CHIEF OPERATING OFFICER FOR MARKETING AND PROMOTIONS
 
Assist the COO in the implementation and execution of policies, rules, and regulations approved and adopted by the Board, manage and implement a sustained, comprehensive and integrated marketing plan to promote the Philippines domestically and internationally as a major global destination in Asia for holidays, leisure, shopping, entertainment, cruise, adventure, medical travel, ecotourism, agri-tourism, student exchange programs, cultural and heritage tours and other such markets/segments that are identified by the NTDP and participate in market and product planning, and strategy formulation .<br>
slide24. A. INTERNATIONAL PROMOTIONS DEPARTMENT
 
Implement promotional and marketing campaigns geared towards the general tourism traffic with specific emphasis on their respective regions, develop and coordinate program and activities in promoting and attracting investment and capital formulation for tourism infrastructure development and services and liaise with foreign wholesalers, foreign consumers, tourism investors and foreign media;

Divisions under the International Promotions Department:
1. North Asia Division
2. ASEAN And The PACIFIC DIVISION 
3. EUROPE,AFRICA, The MIDDLE EAST And INDIA DIVISION
  4. The Americas Division
These divisions shall perform the following major functions addressed to their designated markets:<br>
slide25. Sales and Marketing Functions
 
Implement an aggressive sales and marketing campaign based on the continuous development of packages that match identified tourism products with key geographic markets and undertake strong alliances with key tourism industry partners to identify and implement new initiatives and cooperative undertakings that will strengthen the promotion of the Philippines<br>
slide26. Tourism Investment Promotions Functions

Encourage foreign direct investments in tourism and related services, in coordination with concerned government and private entities, through:
- Undertake investment sales presentations;
- Initiate, plan and manage investor workshops;
- Initiate, plan and manage outgoing and incoming investment missions;

Initiate, plan and manage trade attendance to investment exhibitions, conferences and congresses, locally and internationally.<br>
slide27. B. DOMESTIC PROMOTIONS DEPARTMENT

Direct, initiate, oversee, and sustain the development and implementation of marketing programs and activities to encourage Filipinos to travel domestically and manage and maintain the linkage of TPB with its members and all industry stakeholders;

2 Divisions:

1. SALES DIVISION

Develop and implement aggressive marketing strategies with the main objective of attracting, encouraging, increasing and sustaining domestic travel businesses nationwide in strategic partnership with local industry suppliers and<br>
slide28. Initiate programs that encourage and support the aggressive participation of local government units / destinations in domestic and international marketing activities participated / organized by the corporation.

INDUSTRY RELATIONS AND SERVICES DIVISION

Provide assistance to local events/festivals that are deemed to have major international significance, initiate and coordinate LGU-wide adoption and implementation of domestic tourism advocacy campaigns and undertake an aggressive campaign to encourage industry-wide participation in and support of TPB’s marketing programs.<br>
slide29. C. MEETINGS, INCENTIVES, CONVENTIONS, EVENTS (M.I.C.E.) DEPARTMENT

Plan, direct and implement a sales and promotions program that will strengthen the Philippines’ position as an ideal destination for international meetings, incentives, conventions and exhibitions / events (M.I.C.E) by providing bidding and liaison services; participating in M.I.C.E. related domestic and international trade fairs and sales missions; organizing industry development programs and establishing linkages with international associations and liaise with associations and corporate executives, incentive travel planners and organizers,convention, exhibition and event organizers, and destination management companies.<br>
slide30. 2 Divisions of MICE Department:

1. SALES AND ACCOUNTS MANAGEMENT DIVISION
 
Create and implement sales and promotional schemes and activities aimed at attracting M.I.C.E. business from around the world,

Attract, promote and facilitate the hosting of international, regional and national events, conferences, exhibitions, and other special events in selected destinations within the country and coordinate with, encourage, and assist local associations, organizations and corporations to bid for international meetings, conventions, exhibitions and large-scale events<br>
slide31. 2. EVENTS MARKETING AND SERVICES DIVISION

Create, implement and support new, high-impact conferences, exhibitions and events, both local and international, that project the Philippines as a destination for M.I.C.E activities and provide technical assistance to international and local organizers of booked conventions, congresses, meetings, incentive travel programs and all other events in planning, programming, budgeting, attendance promotions, event management and implementation.<br>
slide32. D. MARKETING COMMUNICATIONS DEPARTMENT

Create a comprehensive short-, medium-, and long-term marketing communication strategy and tactics for the Philippines as a destination for travel, M.I.C.E, business and tourism investments and develop marketing campaigns and produce marketing and sales materials, e-marketing, andother related marketing support services.

1. BRAND MANAGEMENT AND ADVERTISING DIVISION
 
Conceptualize and develop the country’s brand identity for tourism highlighting its unique features–natural scenic attractions, people and culture and provide creative designs and concepts for marketing tools such as exhibit booths, collateral and promotional materials.<br>
slide33. 2. MEDIA RELATIONS AND COMMUNICATIONS DIVISION
 
Generate local and international publicity that capitalizes on the country’s unique products, service offerings, sales promotions, events and exhibitions, and accomplishments, conduct press conferences and press blitzes and initiate media invitational programs and provide documentation and coverage of major and special projects of the Corporation; Integrate advocacy and CSR programs into the overall publicity campaign of the Corporation.<br>
slide34. IV. OFFICE OF THE DEPUTY CHIEF OPERATING OFFICER FOR CORPORATE AFFAIRS

Develop a system that adheres to international standards on transparency, accountability and efficiency in the delivery of services and assist the COO in the implementation and execution of policies, rules and regulations approved and adopted by the Board.

FINANCE DEPARTMENT

Ensure the maximum utilization of Corporate funds and ensure sufficient funding support of the Corporation’s activities in consonance with established priorities based on the approved work program by the Board;<br>
slide35. 1. ACCOUNTING DIVISION

Provide technical expertise and assistance to management relative to the proper disbursement of funds, ensure that all accounting records, books of accounts, financial statements and reports for all types of funds and transactions reflect accurate financial information required in compliance with accounting and auditing rules and regulations and process claims for payments and ensure such claims comply with appropriate government rules and regulations.

2. BUDGET DIVISION
Allocate sufficient financial resources in support of approved programs and projects of the Corporation, review and prepare the Corporation’s Annual Work and Financial Plan to ensure efficient programming and utilization of funds and monitor the utilization of funds and implementation of planned programs, projects and activities in coordination with the Office of Internal Audit.<br>
slide36. B. ADMINISTRATIVE DEPARTMENT

Provide quality business environment and administrative support services for the efficient operations of the Corporation and provide the Corporation with services relating to personnel and human capital management, supplies and equipment procurement, maintenance services and other related administrative functions.

1. PERSONNEL AND HUMAN RESOURCES DEVELOPMENT DIVISION

Assist and advise Management on policies relative to personnel and human resources development, develop and administer a personnel program which shall include recruitment, selection and placement, compensation and benefits, attendance and leave administration, and other personnel services and development and monitor and act on all matters concerning appointments, promotions, transfers, reassignment, and other personnel actions/transactions, in accordance with existing CSC, DBM, GCG and COA rules and regulations and other issuances.<br>
slide37. PROCUREMENT AND GENERAL SERVICES DIVISION

Prepare the Annual Procurement Plan based on the requirements of the Corporation, develop and administer an efficient, economical and effective property and supply management program in accordance with government prescribed standards, rules and regulations, ensure transparent procurement of office equipment, supplies and materials, spare parts, and the like in collaboration with the Bids and Awards Committee (BAC) as governed by R. A. 9184, otherwise known as the “Government Procurement Reform Act” and maintain a centralized inventory of promotional materials and giveaways that are produced by the Corporation.Perform the cashiering functions of the Corporation.<br>
slide38. TOURISM PROMOTIONS BOARD
PERSONNEL AND HUMAN RESOURCES DEVELOPMENT DIVISION
RECRUITMENT, SELECTION AND PROMOTION PROCEDURE Receive approved Request to open vacant positions and/or Personnel Requisition Form Determine Qualifications per position Source-out Candidates (publish Notice of Vacancy at 3 conspicuous places and CSC Bulletin) Publication of vacant position shall be valid until filled but not to extend beyond (6) months. 1 working day 1 working day 15 calendar days from date of posting or issuance of memorandum to all employees A as of 25 August 2015<br>
slide39. TOURISM PROMOTIONS BOARD
PERSONNEL AND HUMAN RESOURCES DEVELOPMENT DIVISION
RECRUITMENT, SELECTION AND PROMOTION PROCEDURE A Sign Appointment
Paper/ JO Contract by Authorized Signatories 10 calendar days Create Appeals Committee 15 working days Deploy hired/ promoted personnel 1 working day as of 25 August 2015<br>
slide40. PHRDD ISO PROCESSES
 
1. Learning and Development Procedure
  This procedure defines the process for learning and development to achieve the necessary competence of all TPB personnel.
 2. Performance Evaluation Procedure To link individual accomplishments and performance with TPB targets and objectives, rewards and incentives, and learning and development programs.
 
3. Recruitment, Selection and Promotion Procedure
 This procedure define the process for recruiting, selecting and promoting the most qualified candidate to meet TPB’s Strategic Objectives on having a highly professional workforce.
 
Payroll Procedure
This procedure defines the process of payroll preparation to liquidation to ensure timely and accurate computation of salary and deductions.<br>
slide41. TRAININGS/SEMINARS Conducted CY 2016
 
LEARNING AND DEVELOPMENT
 
Course on Basic Policy Process
2. Course on Effective Media Relations
Digital Marketing in a Blink: Delighting and Growing Customers Through Digital
Course on Basic Monitoring and Evaluation
Strategic and Critical Thinking
Cash Management and Its Internal Control System
Practical Financial Management
Anti-Money Laundering Act (AMLA) of 2001
Accounting and Auditing Standards
10. Internal Control System and for Property and Supply Management
11. Government Procurement Reform Act RA 9184 and Its Revised IRR and Updates
CSC 2016 Public Sector HR Symposium
13. Strategic and PRIME HRM Skills<br>
slide42. TRAININGS/SEMINARS Conducted CY 2016
 
LEARNING AND DEVELOPMENT
 
14. The Philippine Bidding Documents
Risk Management Training
Measuring Results from Training – Training Course
Government Procurement Reform Act RA 9184 and Its Revised IRR and Updates
Event Management 101
19. GACPA Conference-Seminar
20. Strategy Execution Pathways (StEP) Essential Program
21. Global Strategic Marketing Training
22. Inventory and Control Management Training
23. Philippine Statistical Association Annual Conference
24. ISO-Compliant Records Management Processes Control
  25. Training on Payroll, PDS and Attendance Monitoring
26. Risk Management and Leadership<br>
slide43. TRAININGS/SEMINARS Conducted CY 2016
 
LEARNING AND DEVELOPMENT
 
27. Philippine Government Procurement R.A. 9184 and Its Revised Implementing Rules and Regulations Training
28. Technical Writing Workshop

HEALTH AND WELLNESS/SPIRITUAL

1. Medical Services
2. Aerobics Class
3. Basketball
4. Bible Study<br>
slide44. TRAININGS/SEMINARS Conducted CY 2016
 

 Gender and Development (GAD)
1. Women’s Month Celebration Every 8th of March in cooperation with Philippine Commission on Women (PCW)
2. GAD Information and Education Campaign (IEC) Materials
3. Midterm Assessment DOT Plans and Programs
4. Gender Sensitivity Training of Facilitators
5. 18-Day Campaign to End Violence Against Women Sponsorship to Philippine Commission on Women (PCW)
6. Orange Your Icon End VAW Project Site Visits
7. Gender Sensitivity Training<br>
slide45. TRAININGS/SEMINARS Conducted CY 2016
 
EMPLOYEE ENGAGEMENT
 
1. First Friday Mass
2. TPB Lenten Reflection Activity
3. TPB Emergency/ Fire Lecture and Drill
4. TPB Learning Over Lunch “LOL” in January 2016
5. TPB General Assembly (Once a Month, Birthday Celebrants)
6. Ocular Inspection for TPB Team Enhancement 2016 (Puerto Galera, Bataan, Baler)
7. 2016 Team Enhancement at Baler, Aurora
8. TPB Color Manila Family Fun Run
9. Turismo Pamasko sa mga Bata
10. TPB Learning Over Lunch “LOL” in December 2016<br>
slide46. ISSUES AND CONCERNS: 1. STRATEGIC PERFORMANCE MANAGEMENT SYSTEM (SPMS)
BACKGROUND: In compliance with CSC MC # 6 s. 2012 and to align TPB’s mission, vision and strategic priorities with individual personnel performance, the Corporation needs to adopt a SPMS. SPMS is a mechanism that links employee performance with organizational performance. It ensures that the employee achieves the objectives set by the organization and the organization on the other hand, achieves the objectives that it has set as its strategic plan.
STATUS : On process of obtaining for an external service provider (highly technical consulting services)
RECOMMENDATION : Hire highly technical consultant to establish the SPMS<br>
slide47. ISSUES AND CONCERNS: 2. COMPENSATION POSITION AND CLASSIFICATION SYSTEM (CPCS)
BACKGROUND : Per GCG, TPB’s category is a losing corporation.
STATUS : Employees compensation – status quo
RECOMMENDATION : Request for reconsideration from CGC<br>
slide48. 3. DISAPPROVED APPOINTMENT
BACKGROUND : 12 Appointments have been disapproved by the CSC Field Office last February 24, 2015. TPB made an appeal to CSC- NCR on April 1, 2015 and the same was disapproved last Nov. 21, 2016. TPB filed a second appeal to CSC Central Office last December 6, 2016.
STATUS : Awaiting approval from CSC – Central Office.
RECOMMENDATION : Continued assistance to employees ISSUES AND CONCERNS:<br>
slide49. ISSUES AND CONCERNS: 4. PHRDD ROAD MAP
BACKGROUND : Organizational development initiatives that will strengthen its organization and human resource capabilities to become more competent and competitive tourism ambassadors and advocates of the country.
STATUS : On process on negotiating for an external service provider to handle the project.
RECOMMENDATION : Hiring of consultant to handle the essential requirements and trainings that will capacitate the employees.<br>
slide50. PROCUREMENT AND GENERAL SERVICES DIVISION (PGSD)<br>
slide51. PROCUREMENT UNIT<br>
slide52. MANPOWER COMPLEMENT<br>
slide53. PROCUREMENT ACTIVITIES under R.A. 9184 and it’s 2016 Revised Implementing Rules and Regulations<br>
slide54. MODE OF PROCUREMENT<br>
slide55. ALTERNATIVE MODE OF PROCUREMENT<br>
slide61. Common Purchases of TPB<br>
slide62. ISO PROCESS<br>
slide63. LEGAL COMPLIANCE<br>
slide64. GENERAL SERVICES UNIT<br>
slide65. MANPOWER COMPLEMENT<br>
slide66. INVENTORY OF TPB PROPERTIES<br>
slide67. REHABILITATION OF TPB OFFICES<br>
slide68. PROCESS AND MANPOWER COMPLEMENT<br>
slide69. INVENTORY OF PROMOTIONAL MATERIALS / CORPORATE GIVEAWAYS<br>
slide71. ISO PROCESS<br>