September 18 2015 UMANT Conference Colleen Casey PhD Associate Professor and Public Policy Program Director College of Architecture Planning and Public Affairs University of Texas at Arlington ID: 542995
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Slide1
Guerilla Community Development
September 18, 2015
UMANT Conference
Colleen Casey, Ph.D.
Associate Professor and Public Policy Program Director
College of Architecture, Planning and Public Affairs
University of Texas at Arlington Slide2
Using unconventional
and
inexpensive means to generate interest or raise concern among the public, as in commercial marketing or social activismRelating to radical or unconventional methodsFor today, let’s define it as moving beyond the traditional ways of doing things!
The Meaning of Guerilla…Slide3
The Meaning of Community Development…
Planned
and
emergent action
for the explicit purpose of the betterment of peopleSlide4
Putting Them Together….
Moving beyond the traditional ways of doing things
Promote Democracy
Promote Inclusion
Promote and Build a Sense of Community
Guerilla Community Development Slide5
The Core of Community Development...Slide6
What is the Role of Local Government?
B. The Bridge Builder
C. The Outsider A. The Lone RangerSlide7
The Role of Local Government is to …
Build
relationships and connections 2. Unleash the power of the assets in our communities3. Ensure that relationships and connections bridge and link diverse communities and assets
Local government is not, nor
can it afford to be
, the lone ranger or the
outsider to engagement efforts! Slide8
Guerilla CD in Action…
Citizen input
Community Engagement
One-Way Tools
increase
c
ommunication and information
f
lows
Two-Way Tools
promote dialogue, deliberation, problem-solving and joint actionSlide9
Basic Tools of Action
Surveys, Citizen Panels and Focus Groups
Sharing Information: Discussing, Educating, and Envisioning Using the Internet and Social MediaDeliberation and DialogueCo-production and volunteerism in service deliveryUsing the ArtsNeighborhood Organizing and HOAsOrganizational Processes, Cultures and AttitudesSlide10
Creating the Space for Citizen Engagement
Empowered and Educated Citizenry
Educated and Trained Administrators
Enabling Structures and Processes
The Engaged CommunitySlide11
Using Stories to Empower and Educate
https://
www.youtube.com
/
watch?v
=hGRJodE4yZcSlide12
Using Art to Empower and Educate
Art
at Work, Portland Maine https://www.youtube.com/watch?v=ZDcAV-7E1ooSlide13
Enabling Structures and Processes
Many Voices-One Community Lynchburg
, VAhttps://www.youtube.com/watch?v=8ahndJnsfHg21st Century Meetings & World Cafes https://www.youtube.com/watch?v=8jyM4bL4jBwSlide14
Empowering Citizens to Act
Municipal Volunteer Programs: Coproduction of Services
https://www.youtube.com/watch?v=6hALXEdn1lMBlight Busters, Phoenix ArizonaSlide15
Using Social Media to Educate
How did a town of 10,000 get 88,205 Facebook Likes? Slide16
Going Guerilla…
Think
simple but different…Emphasize two-way communication in all strategiesEmpower residents and communities to take action in their own handsEnhance collaborations and partnerships with nonprofit organizations in your communityEliminate or demystify governmental processes or practicesMake it possible for communities to take action Commit to the Long Term! Slide17
What is the Long Term Aim?Slide18
Connect the Dots in Your Community…
How would you describe the level of community engagement in your city (high, medium, low)?
What is 1 example of a successful community engagement effort in your city?What 3 dots can you connect to improve community engagement? Are there opportunities to connect citizens to each other?Are there opportunities to replace one-way exchanges with two-way exchanges? Are there community partners that can offer promise? Share 1 new activity or idea your local
government
could implement
to
connect 1 of the dots above. Slide19
Sources Referenced
Slide 1, Definition 1, Free Dictionary. Available at
http://freedictionary.com2. Slide 1, Definition 2, Merriam-Webster. Available at http://www.merriam-webster.com/dictionary/guerrillaSummers, G. (1986). Rural Community Development. Annual Review of Sociology. 12:341-71.
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http://media.photobucket.com/user/uberlad/media/Uber%20Customs/100_4944.jpg.html?filters[term]=the%20lone%20ranger&filters[primary]=images
Prein, A. Bridge builders. http://www.rgbstock.com
/photo/mh99hCM/Bridge+buildersDecroos, S
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brimfield.html
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