PPT-Persuasion

What is persuasion What different kinds of persuasion are there What are the different areas in our life when we are open to persuasion Why do we need to persuade Persuasion is the process off changing or reinforcing attitudes beliefs or behaviours and is something most people do or experience on a daily basis We can persuade to influence people to get something we want Also people are trying to influence us so we need to understand the different ways this might happen . Some participants received a scenario in which the protagonists name was similar to their own These participants indicated that the character was more similar to themselves reported greater liking for the person and expressed more willingness to com P. ersuasion is . an important literacy skill. Media, politicians, advertisers, and writers all use specific tools to persuade or convince you of their opinion. Once you know how to recognize . tools of . Objectives : . Pg. 61... What is Persuasiveness?. Elements of Persuasion relates to Communication….. Intent. – we intend (intentionally or unintentionally) to persuade someone. Coercion. – forcing someone to change as public compliance (when persuasion happens externally). Social Psychology. Persuasion. The direct attempt to influence or change other people’s attitudes. Persuasion. Elaboration likelihood model- . a model suggesting that attitudes can change through evaluation of the . “It’s always best to start at the beginning.”. Dorothy. The Wizard of Oz . What is Attitude?. Earliest uses date back to early theater. Describes a characters posture or position. Attitude=. Pathos. Dr. Jeffrey Arthurs, Gordon-Conwell Theological Seminary, . as taught at Singapore Bible College DMin module, March . 2016. a. nd offered for free download by Dr. Rick Griffith at BibleStudyDownloads.org. Pt 2: Feb. . 19, 2014. Components of Persuasion (cont.). 3) The Audience. Individual differences in . persuadability. ?. Forewarning & resistance to persuasion –. Lifecycle or Generational explanation for attitude change?. Hui Ping, Xuan Qi, . Chuan. Yin. Contents . Tricks of the trade. How good are these tricks?. The tactics. Create a phantom. Set a rationalization trap. Manufacture source credibility and sincerity. Establish a granfalloon. How would you define the words rhetoric or rhetorical?. Classic Definitions of Rhetoric. Aristotle:. . Rhetoric is "the faculty of discovering in any particular case all of the available means of persuasion.”. . 1. Elaboration and routes to persuasion. . 2. Factors influencing degree of elaboration. . . A. Elaboration motivation. . . B. Elaboration ability. . . . . . L17. Information Design Literature. Discussed papers:. Kamienica. and . Genzkow. (AER 2011). Bergmann and Morris (2017). Genzkow. and . Kamienica. (. REStud. 2017). Other important papers:. Bergmann and Morris (ECMA 2013, TE 2016). THREE MODES. LOGOS. PATHOS. ETHOS. LOGIC. EMOTION. CREDIBILITY. SWEET . SPOT. MODES OF PERSUASION:. ORIGIN. Persuasion is clearly a sort of demonstration,. since we are most fully persuaded when we . February 7, 2017. Nature of Persuasion. We are surrounded by persuasion. Obvious or intentional persuasion. Nonobvious or accidental influence. Persuasion can be positive!. Powerful, positive social force that works to motivate and inspire. Explain How to Persuade Different Personalities. Explain the Use Positive Body Language for Persuasion. Explain the Framework Theories for Applying Persuasion. Explain Strategies for Developing Persuasion Skills.