PPT-Part 1 STRATEGIC MARKETING AND ITS ENVIRONMENT

1 CustomerDriven Strategic Marketing 2 Planning Implementing and Evaluating Marketing Strategies 3 The Marketing Environment Social Responsibility and Ethics Chapter 3 The Marketing Environment Social Responsibility and Ethics. Professor Close. LO . 1. Discuss the external environment of marketing, and explain how it affects a firm. LO . 2. Describe the social factors that affect marketing. LO . 3. Explain the importance to marketing managers of current demographic trends . Learning Objectives. 1-1. . Define marketing.. 1-2. Explain the different variables of the marketing mix.. 1-3. Describe how marketing creates value.. 1-4 . Briefly describe the marketing environment.. Chapter 2. Strategic Planning. What is it?. “The managerial process of creating and maintaining a fit between organizational objectives and resources, and the evolving market opportunities”. Why is it important?. 1: . Customer-Driven Strategic . Marketing. 2: . Planning, Implementing, and Evaluating Marketing . Strategies. 3:. The Marketing Environment, Social Responsibility, and Ethics. Chapter 1. Customer-Driven Strategic Marketing. 1: . Customer-Driven Strategic . Marketing. 2: . Planning, Implementing, and Evaluating Marketing . Strategies. 3:. The Marketing Environment, Social Responsibility, and Ethics. Chapter 1. Customer-Driven Strategic Marketing. CHAPTER 2. The External Environment: Opportunities, Threats, Industry Competition, & Competitor Analysis. . . . THE STRATEGIC MANAGEMENT PROCESS. . . . . . . . KNOWLEDGE OBJECTIVES. ENVIRONMENT. Environment - the social and cultural forces that shape the life of a person or a population.. ENVIRONMENT. How can environment impact human response?. Past Environment. “I come from …….. 1.BUSINESS ENVIRONMENT DEFINED. All those internal & external factors which affect the function and performance of firm and its decision making particularly strategies.. In a broad sense, business environment includes internal and external factors.. Embtel Solutions provides exclusive digital marketing solutions for coaches to help you establish your presence in the online space. Aim to hit awareness and acquisition goals. Promising Transformational Growth for Direct-to-Consumer Advertisers Embtel Solutions provides real estate digital marketing services. Through this PPT you can learn that how you can grow your real estate business in 2021. Whether it is social media marketing or SEO, you will get the best marketing services or tactics for your real estate firm. Select the best platform and begin marketing your products and services online at a low cost. For Shopify Marketing Services in Dubai contact Experts in Shopify. https://www.expertsinshopify.com/blog/shopify/shopify-experts/best-ad-platforms-for-shopify-stores.html kindly visit us at www.examsdump.com. Prepare your certification exams with real time Certification Questions & Answers verified by experienced professionals! We make your certification journey easier as we provide you learning materials to help you to pass your exams from the first try. Professionally researched by Certified Trainers,our preparation materials contribute to industryshighest-99.6% pass rate among our customers. Some benefits of understanding your marketing environment include:. Assisting you in understanding the company's competitors and the market. Supporting you in identifying your current and potential customers. Presented by. Dr. . Anubha. Gupta. Faculty , S.S. in Commerce . Vikram. University. Useful for BBA(H)/B.COM(H)/M.COM and allied subject. . INTERNATIONAL MARKETING ENVIRONMENT. International marketing environment is a set of controllable...