PPT-Industry and Competitive Analysis: Under Armour

Courtney Ellis Travis Tempel Casey Harvey Roberto Padilla Mason Stone Miguel Medrano Julio Garcia Glen Lesley Mission Statement Under Armours mission is to make all athletes better through passion design and the relentless pursuit of innovation . by. Jacob . Pifer. LDR 640 AC. Under . Armour. Under . Armour. Founded in 1996 in the Basement of a Georgetown Home. Now based in Baltimore, Maryland. Offices throughout the world. Toronto, Japan, China and Amsterdam. Danny Fields. PEST/Industry Analysis. Snapshot. Headquartered in Baltimore, MD. Employ approximately 2200 people. Under Armour has built a leading brand name in hi-tech athletic gear – which is broken down into . Module Descriptor . Topic. Coverage. Concepts . of Strategy:. Defining strategy, . levels . at which strategy operates; . Approaches . to strategic decision making; and purpose, . objectives . and goals. The race for first place.. Brandon Halverson. Ted Gournelos. COM100 Intro To Communication. Topic: Social Media and Web Presence Impact on Advertising.. Focus: Performance Apparel . Case Study: An examination of Nike’s Web and Social Media Strategies as compared to Under Armour. Focus. Dr. Ananda . Sabil. Hussein. SWOT Analysis. (Strengths, Weaknesses, Opportunities, Threats). “. A widely used framework for organizing and utilizing the pieces of data and information gained from the situation analysis…. A competitive analysis is a formal evaluation of the businesses that compete, directly or indirectly, with your own. . Objectives:. Provide the necessary intelligence to inform strategic decision making . Team 4. Industry and Competitive Situation Analysis. Why we chose Best Buy. Electronics and Appliance Stores industry, NAICS 443. Major chains use superstore format. Sell wide variety of electronic devices. Team 4. Industry and Competitive Situation Analysis. Why we chose Best Buy. Electronics and Appliance Stores industry, NAICS 443. Major chains use superstore format. Sell wide variety of electronic devices. April 28, 2015. II. III. I. V. VI. VII. Auto companies’ strategies utilized in commercials. A big picture look at the automobile industry. Main takeaways from the raw data for automobiles. Deep-dives on social media and the effects of recalls. Team # 6. Kyle Kunkel. John Barron Parker. Teddy Lathrop . Thor Fink. General Electric History . Founded in Schenectady, New York in 1892. Thomas Edison, . Elihu. Thomson, Charles Coffin, and Edwin Houston.. Lecture notes . . . THE. . COMPETITIVE ENVIRONMENT. Mulusa. . V. vmulusa@yahoo.com. THE. . COMPETITIVE. . E. NVIRONMENT. Introduction. Competition is yet another factor in a company’s environment that can present an opportunity or a threat to a firm. . Group 2: Paul, Cameron, Chase, . Sarita. , Nathan, Zach. Strategy. A plan, method, or series of actions designed to achieve a specific goal or purpose.. A unifying theme that gives coherence and direction to the actions and decisions of an individual or an organization.. Team #1. Andrew McDaniel. Brad Schaefer. Brandon Christian. Robert Pace. Ryan Schafer. Chief Business and Economics Characteristics . The industry is driven by an infusion of technological innovation and long term sustainability.. Industry Analysis. Michael Medford. Nathan Smith. Ian Goldberg. Cameron Rice. Objectives. External environment within organization. Organizational structure effects:. Competition & profitability.