PPT-WF SEM II 1.02 Describe legal issues affecting the marketing of Sport/Entertainment products

103 Discuss the impact of unions on the S amp E industries Athlete and Entertainer Issues Athletes amp Entertainers seek to make themselves a brand Michael Jordan created a brand image for himself . What affect has this had?. 4.1 The Media. The Media. Media has completely revolutionised Sport . Historically has been seen in 2 main formats.... Television. Seen as the best as it has images and can transmit live. Mr. Bernstein. Recreation . Marketing . p. p. . 19-22. February . 25, . 2013. Sports & Entertainment Marketing. Mr. Bernstein. Recreation . Marketing. What is . recreation?. . Kaser. & . Oelkers. Business plans. Used to seek funding for a new e-business. Serves as a design for operating an e-business after it is funded. Forces you to think critically, objectively, and unemotionally about your idea. Nick . Michels. Russell Webb. Participation – Consumer/customer marketer has sold participation in sports and entertainment . Consumers – USE PRODUCTS. Discretionary income – money left over paying expenses (recreation) . 1.02 Describe legal issues affecting the marketing of Sport/Entertainment products. 1.03 Discuss the impact of unions on the . S & E industries.. Athlete and Entertainer Issues. Athletes & Entertainers seek to make themselves a brand. and Contrasts. Learning Objectives:. Discuss the history of sports and entertainment.. Discuss the impact of sports and entertainment history on today’s market.. Explain how sports and entertainment marketers use tools to sell their products.. A - . Marketing. PE - Understand . sport/event marketing’s role and function in business to facilitate economic exchanges with customers.. PI - Explain the nature of sport marketing. PI - Explain the nature of event marketing. Marketing?. 1.3 Entertainment Marketing. Riverton High School. Mrs. Morrey. Objective…. Define Entertainment. Describe the Evolution of Entertainment Marketing. Opening Act…. Television networks are very interested . “Entertainment”. SWBAT: Describe . entertainment . and develop examples for the evolution of entertainment. What is Entertainment?. Whatever people are willing to spend their money and spare time on. Sport/Event Product. When you hear the term “sport/event product,” what comes to your mind? You might . think about . sporting goods, such as tennis rackets and football cleats. . You . might think about . 1.02 Describe legal issues affecting the marketing of Sport/Entertainment products. 1.03 Discuss the impact of unions on the . S & E industries.. Athlete and Entertainer Issues. Athletes & Entertainers seek to make themselves a brand. Do Now. How do you think sport differs from entertainment?. What is an Industry?. A group of organizations involved in the producing or handling of the same product or type of service. Industries can be further defined by subdivisions. SEM1 1.03. Professional Development. Acquire information about the Sport & Event Industry to aid in Career Choices. PI – Explain . career opportunities . in sport/event marketing. Identify Types of Businesses that offer Careers in Sports/Event Marketing. Contemporary Issues. Ethics and Deviance . in Sport. Learning Objectives. Learning Objective: . Understand the effects of drugs, violence and gambling in sport. Learning . Outcomes:. All: . Describe .