Sustainable Economy & Development

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The Good, The Bad & The Truth . March 23, 2015. William G. Russell. Transitioning to Green, LLC. Presented to NJ Appleseed Policy Forum . Agenda. Green Business & Building Economics: The Good!. ID: 391203 Download Presentation

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Sustainable Economy & Development

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Sustainable Economy & DevelopmentThe Good, The Bad & The Truth

March 23, 2015

William G. RussellTransitioning to Green, LLCPresented to NJ Appleseed Policy Forum



Green Business & Building Economics: The Good!

Current Economics of Development: The Bad!

Sustainable Communities: The Ugly Truth!



Line Business Case

Profit could increase by 51-81%

Profit could drop by 16-36%


Green Buildings: Save Money

World Green Building Council, “The Business Case for Green Buildings,” March 2013.


Total 20-Year Net Benefit

20-Year Net Present Value

Gregory H. Kats, “Green Building Costs and Financial Benefits,” 2003.

Green Buildings are Good Business


Green Building Business Cases

World Green Building Council, “The Business Case for Green Buildings,” March 2013.


Leonia, New Jersey

Today:Church on 1-acre parcelZoned single family$ 0 Property TaxesApproved:37 Units, 4-Story Multi-familyNine zoning variancesChurch contingent sale of land $1.8 million$200,000 estimated property taxes$ Community costs to serve new people?$ Value to developer for $0 in community concessions.



Rigged Rules

“Rule-Riggers” in the top 0.1% have direct access to legislators and thousands of lobbyists. They are considered “opinion leaders” because of their personal and corporate philanthropy.

Between 1979 and 2007, incomes of the 1% rose 224%; incomes of the 0.1% rose 360%.

Rule-Riggers, chiefly the leaders of Wall Street-based financial institutions and of the transnational corporations they finance, have changed the rules of the economy to benefit asset owners at the expense of wage earners, and global corporations at the expense of local businesses.

“How The 1% Got To Be That Way, And How The 99% Can Fight Back

,” book

review in


Talkback, April 2012.


99% Awakening


Consumption & Land Use…


Economic SecurityHousehold shelter spending Unemployment rate% Low income people Household debtGovernance & EmpowermentEducation Voter turnoutCity council Public Participation

Environmental QualityWater quality & consumption Green space Solid waste Air quality GHG emission reduction Urban biodiversityInfrastructure & EnergyDensity Green buildings Public transport Cycling Infrastructure Electricity use

Social Well-beingLife satisfaction Mobility Health and access to careMuseums Homelessness

“North American Sustainable Cities Scorecard, Methodology,” Corporate Knights.

Sustainable Communities


Municipality Indicators(27 Indicators)


Green Economy & Sustainable Development

Produced by the UN


Be smart! & Get Engaged!

Sustainable Communities, It’s not the economy, but the environment

Society and Business are wholly owned subsidiaries of the Environment



Thank You!

William G. Russell Principal Transitioning to Green, LLCPhone: 646-345-8836Email: wgrussell@transitioningtogreen.comWebsite:








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