PPT-Market segmentation
Author : test | Published Date : 2016-02-18
Step 1 Entrepreneurship pyramid Source MIT OCW 15390 New Enterprises Market segmentation Systematically identify and evaluate the top market opportunities This
Presentation Embed Code
Download Presentation
Download Presentation The PPT/PDF document "Market segmentation" is the property of its rightful owner. Permission is granted to download and print the materials on this website for personal, non-commercial use only, and to display it on your personal computer provided you do not modify the materials and that you retain all copyright notices contained in the materials. By downloading content from our website, you accept the terms of this agreement.
Market segmentation: Transcript
Step 1 Entrepreneurship pyramid Source MIT OCW 15390 New Enterprises Market segmentation Systematically identify and evaluate the top market opportunities This generally is a long process but it is important to not let it go on indefinitely. Daphne . Laino. and Danielle Roy. What is Segmentation?. Process of partitioning an image into segments. Segments are called . superpixels. Superpixels. are made up several pixels that have similar properties. By: A’laa . Kryeem. Lecturer: . Hagit. Hel-Or. What is . Segmentation from . Examples. ?. Segment an image based on one (or more) correctly segmented image(s) assumed to be from the same . domain. Chiu, S. J., . Izatt. , J. A., O’Connell, R. V., Winter, K. P., . Toth. , C. A., & . Farsiu. , S. (2012). Validated . Automatic . S. egmentation . of AMD . Pathology . I. ncluding . D. rusen . and . - continuous and discrete approaches . 2 : . Exact . and approximate techniques. . - non-submodular and high-order problems. 3: Multi-region segmentation (Milan). - high-dimensional applications . Chapter Objectives. After . reading this chapter you should be able . to:. Appreciate . the importance of market segmentation for specific consumer groups and realize that the targeting decision is the initial and most fundamental of all . Kirk Smith . October . 2015. Session Topics. Who are your competitors…really?. Market Segmentation. How do customers choose between options. ?. Building a marketing strategy (STP). Some stuff I could buy. Dr. AMA . Suyanto. Knowing the Customer is Not Enough!. Once we know the customer, we need to understand what new products, services and features will excite them.. Our job is to know the customer so well that we can provide him or her with (technological) solutions to problems that they don’t even know exist yet!. via Subspace Clustering. Ruizhen. Hu . Lubin. Fan . Ligang. Liu. Co-segmentation. Hu et al.. Co-Segmentation of 3D Shapes via Subspace Clustering. 2. Input. Co-segmentation. Hu et al.. 2015. 2. 12.. Jeany Son. References. Bottom-up Segmentation for Top-down . Detection, CVPR 2013. Segmentation-aware Deformable Part Models, CVPR 2014. 2. Prior Works on Segmentation & Recognition. Mahalanobis. distance. MASTERS THESIS. By: . Rahul. Suresh. COMMITTEE MEMBERS. Dr.Stan. . Birchfield. Dr.Adam. Hoover. Dr.Brian. Dean. Introduction. Related work. Background theory: . Image as a graph. J.. Su. 1. , T. Tourdias. 2. , M.Saranathan. 1. , . and B.K. .Rutt. 1. 1. Department of Radiology, Stanford . University, Stanford, CA, United . States. 2. Department . of Neuroradiology. , Bordeaux University Hospital, Bordeaux, France. PROF. SRIJITA DUTTA. THK JAIN COLLEGE. CLASS- B.COM (HONS and GEN) SEMESTER- II SEC- A and D. PART 2 . MARKET SEGMENTATION. Target Marketing. A company cannot serve all customers in a broad market. The customers are too numerous and diverse in their buying requirements. Many companies are embracing . lecture 5. Blesa. Ibrahim . mohammed. . 1. Session Overview . Define segmentation . Describe bases of segmentation . Discuss targeting strategies . Describe positioning strategies . 2. The STP framework. SUBJECT: STRATEGIC MARKETING. TOPIC: MARKET SEGMENTATION, TARGETING AND POSITIONING.. PROF. RAJESH BALA ( ASSISTANT PROFESSOR). DEPARTMENT . OF . COMMERCE & MANAGEMENT. IB . PG COLLEGE, PANIPAT. KURUKSHETRA UNIVERSITY, KURUKSHETRA.
Download Document
Here is the link to download the presentation.
"Market segmentation"The content belongs to its owner. You may download and print it for personal use, without modification, and keep all copyright notices. By downloading, you agree to these terms.
Related Documents